Branch & Marketing Manager

Position Summary:

The Assistant/ Manager, Branch & Marketing focus on execution of marketing strategies and plans.



Responsibilities

1. Identify, develops, and evaluates marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and mark up factors.

2. Manage customer loyalty programme for Singapore.

3. Assists in preparation, administration, and documentation of proposals.

4. Coordinate with HQ marketing team in the execution of marketing strategies and plans at cluster level.

5. Monitor market trends and competitor activities.

6. Plan and execute A&P programs, property launches and corporate events.

7. Conduct media buys and forge strong relationship with media houses.

8. Support the Director of Branch & Marketing in all administrative duties.