Commercial Director

GENERAL MISSION:
Sales director responsibilities include developing key growth sales strategies, tactics and action plans. Successful execution of these strategies is required to achieve your financial targets. Sales director duties will include hitting annual targets, building relationships and understanding customer trends. Key responsibilities include growing the equity of the Hotel and the brand through all communications, product and partnerships and using the Accor and Brand platform and tools to drive revenue for rooms and all hotel outlets and services.
RESPONSIBILITIES AND MEANS
• Determines annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results.
• Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.
• Implements national sales and marketing programs by developing field marketing plan and sales action plans.
• Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
• Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand.
• Completes national sales operational requirements by scheduling and assigning employees; following up on work results.
• Maintains staff by recruiting, selecting, and training employees.
• Maintains sales staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.
• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
• Contributes to team effort by accomplishing related results as needed.
• Own and hit/exceed annual sales targets within assigned territory and accounts
• Develop and execute strategic plan to achieve sales targets and expand our customer base
• Build and maintain strong, long-lasting customer relationships
• Partner with customers to understand their business needs and objectives
• Effectively communicate the value proposition through proposals and presentations
• Understand category-specific landscapes and trends
• Reporting on forces that shift tactical budgets and strategic direction of accounts