Customer Marketing Executive Full-Time 2024
Tập Đoàn Nước Giải Khát Suntory Pepsico Vietnam Beverage
Địa điểm làm việc: Hồ Chí Minh
Hết hạn: 28/05/2024
- Chi tiết công việc
- Giới thiệu công ty
Vị trí công việc này hiện tại đã hết hạn nộp hồ sơ, bạn có thể tham khảo thêm một số công việc tương tự tại đây:
Job Summary:
To support overall KPI of assigned channel to Develop & Deliver Brands objectives per Channel/Customer (including volume, revenue, profitability etc) via Brand ITM activities, customer JBPs, insight based categories development/customer development actvities
Job Responsibilities:
1. Support to deliver Brands objectives and category development for assigned channel
Generate channel/ customer/shopper insights in related channel for assigned category.
Work with MKT/ CAT/ CD team to execute category/brand guidelines in related formats by customer based on category focus, brand J2BDs, consumer/shopper/customer insights and demand space to drive channel growth
Own execution new Launch plan and build New products in 6 months with KPI, tracking and action plans accordingly
Responsible for category development per sub channel: Pack/mix/Pricing & Promotion management and or portfolio initiatives
Tracking & monitoring the budget: D&A promotion, MKT fund, A&M, POSM production, TOT etc.
2. Customers JBP (Joint business plan)
Support and ensure for Insight-based Joint business planning activities per top customers, per ITM alignment
Responsible for customized big events of top customers (in JBP) fitting with channel insight/customer strategy, shopper insight & brand strategies
Work with Sales team to get feedbacks on plan and insights of market/ customers
Skills and Experience
Bachelor graduation in relevant majors.
Strong knowledge of MT/OP channel
Shopper Understanding per Sub Channel; Insight activator; Digital marketing understanding, Category Management & Development including Revenue mangagement
Brand marketing, customer marketing or sales experience in an FMCG environment
Capability in analysis channel/ brand/ price/ pack trends in related channel vs total industry.
Strategic thinking, strong analytical, problem solving skills
Strong communication/ interpersonal skills
Fluent in English & Computer skills (MS Office)
English
APPLY HERE
To support overall KPI of assigned channel to Develop & Deliver Brands objectives per Channel/Customer (including volume, revenue, profitability etc) via Brand ITM activities, customer JBPs, insight based categories development/customer development actvities
Job Responsibilities:
1. Support to deliver Brands objectives and category development for assigned channel
Generate channel/ customer/shopper insights in related channel for assigned category.
Work with MKT/ CAT/ CD team to execute category/brand guidelines in related formats by customer based on category focus, brand J2BDs, consumer/shopper/customer insights and demand space to drive channel growth
Own execution new Launch plan and build New products in 6 months with KPI, tracking and action plans accordingly
Responsible for category development per sub channel: Pack/mix/Pricing & Promotion management and or portfolio initiatives
Tracking & monitoring the budget: D&A promotion, MKT fund, A&M, POSM production, TOT etc.
2. Customers JBP (Joint business plan)
Support and ensure for Insight-based Joint business planning activities per top customers, per ITM alignment
Responsible for customized big events of top customers (in JBP) fitting with channel insight/customer strategy, shopper insight & brand strategies
Work with Sales team to get feedbacks on plan and insights of market/ customers
Skills and Experience
Bachelor graduation in relevant majors.
Strong knowledge of MT/OP channel
Shopper Understanding per Sub Channel; Insight activator; Digital marketing understanding, Category Management & Development including Revenue mangagement
Brand marketing, customer marketing or sales experience in an FMCG environment
Capability in analysis channel/ brand/ price/ pack trends in related channel vs total industry.
Strategic thinking, strong analytical, problem solving skills
Strong communication/ interpersonal skills
Fluent in English & Computer skills (MS Office)
English
APPLY HERE
Thông tin chung
- Ngày hết hạn: 28/05/2024
- Thu nhập: Thỏa thuận
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