Digital Marketing Specialist-Paid Search & Display

Mô tả Công việc
Paid Search & Display Campaign Management:
Optimize keyword selection and campaign setup based on digital strategy.
Manage paid search and display campaigns, ensuring budget alignment and performance tracking.
Provide performance reports and collaborate with teams to improve conversion rates.
Search Engine & Website Management:
Maintain accurate brand information on search platforms.
Optimize customer experience for online searches related to Wall Street English.
Explore new search strategies to enhance brand visibility.
CRM System Management:
Use CRM to analyze paid social performance and ensure accurate lead reporting.
Work with the Software & Analytics team for data accuracy and reporting on paid campaigns.
Paid Search & Display Campaign Management:
Optimize keyword selection and campaign setup based on digital strategy.
Manage paid search and display campaigns, ensuring budget alignment and performance tracking.
Provide performance reports and collaborate with teams to improve conversion rates.
Search Engine & Website Management:
Maintain accurate brand information on search platforms.
Optimize customer experience for online searches related to Wall Street English.
Explore new search strategies to enhance brand visibility.
CRM System Management:
Use CRM to analyze paid social performance and ensure accurate lead reporting.
Work with the Software & Analytics team for data accuracy and reporting on paid campaigns.