[HCM] Head of Planning (Influencer Marketing)CÔNG TY CỔ PHẦN THE A LIST VIỆT NAM

COMPANY INTRODUCTION:
The A List is more than just a company; we're a vibrant ecosystem shaping the future of digital marketing. Our passion for "beyond the A" services drives us to connect businesses with top-tier influencers and create unforgettable experiences. As a leader in KOL management, content creation, and affiliate marketing, we offer a fast-paced and rewarding environment where your ideas will be valued.
The A List believe that everyone has something valuable, and we encourage our team members to share their ideas and take initiative. If you're active, appreciative, action-oriented, attitude-valued or aligned, we invite you to be part of our team and help us continue to redefine the future of influencer marketing.
To learn more, visit our website and follow us on Facebook.
JOB RESPONSIBILITIES:
Supervise and lead the planning team to develop comprehensive communication strategies.
Mentor team members, providing guidance and support to foster a collaborative and innovative environment.
Liaise with account departments to receive and accurately interpret client briefs, ensuring alignment with client objectives.
Oversee the creation of detailed customer journey maps and ensure alignment with client objectives throughout the marketing funnel.
Develop long-term and short-term content strategies, including direction, angles, and detailed posts, on a weekly, monthly, or quarterly basis.
Collaborate closely with creative, account, and social media teams to ensure cohesive and effective communication across all channels.
Guide the social media writing team in executing content strategies that align with overall marketing goals.
Ensure all content aligns with the brand's voice and objectives while maintaining high creative standards.
Monitor and analyze content performance, making data-driven recommendations for adjustments and improvements.
Oversee the assessment of campaign data, ensuring that performance metrics are met and client expectations are exceeded.
Provide overall performance summary reporting and insights to clients, using the information to inform future communication strategies.
Review all KPI documents before client review to ensure goals and measurements are clear and aligned with the strategy.
Stay updated on industry trends and best practices to continuously improve content strategies.
JOB REQUIREMENTS:
Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
Proven experience in a communication management role within an agency setting.
Strong understanding of social media platforms, content strategies, and digital marketing.
Excellent verbal and written communication skills.
Strong leadership abilities with experience in team supervision and mentorship.
Ability to work under tight deadlines and manage multiple projects simultaneously.
Proficiency in content management systems and social media analytics tools.
Preferred Skills:
Experience with influencer marketing and digital advertising.
Strong organizational and project management skills.
Creative mindset with a strategic approach to problem-solving.
BENEFITS:
Competitive Salary + 13th Salary + KPI Bonus
12 days of Annual Leave, 01 day of Birthday Leave + 01 WFH day per month. For Management level: 5 days of Recovery Leave
Employee Benefit: Social insurance, Premium health insurance (Bao Viet)
Company Activities: Company trip, teambuilding, YEP + L&D Activities
Occasion-based offerings: Birthday, wedding, maternity, ...
Annual Performance appraisals and promotion
Other benefits according to regulations
A dynamic, creative, and challenging work environment
Opportunities for professional and personal development
WORKING HOUR & LOCATION:
Working Hour: Monday - Friday, 9AM - 6PM
Location: Pasteur, Vo Thi Sau, D.3, HCMC