Marketing Supervisor

Daily:
Support and connect tasks in the team to ensure work progress.
Track the progress of campaigns from ideas, content production to customer care activities
Review indicators such as visits, conversion rates, marketing costs, interaction rates... to evaluate campaign effectiveness
Coordinate with sales and customer care departments to ensure marketing campaigns are synchronized
Work with partners and service providers to ensure the quality and progress of outsourced work
Weekly:
Assign work to each position in the team
Support tracking and budget allocation for MKT campaigns
Manage social media channels.
Conduct weekly meetings with department staff to gather feedback, develop solutions and update new trend
Evaluate each member's work performance, provide feedback, and improve skills
Attend English class at least once a week in order to improve English, and be familiar with the course.
Continuously update new trends in marketing, technology and customer behavior to apply to campaigns
Monthly:
Build a marketing strategy for the team according to each goal: Branding and performance
Plan and implement marketing, communication, advertising programs through online channels and using digital communication technology: website, Facebook, WordPress, email, SMS... or SEO, SEM, Google AdWords activities. Deployed in each phase: Quarter/month.
Develop a plan to deploy digital marketing activities.
Statistics, deployment and analysis of target customers.
Market researching using measurement tools, based on the market to make marketing plans.
Prepare reports to evaluate the level of effectiveness after campaigns through indicators (CiR, CAC, CPC, CPM, CPR, CPS...)
Report indicators and performance results of the Marketing team to COO
As Needed:
Support team to resolve problems that arise outside of regulations.
Adjust campaigns depending on market conditions and customer feedback
Plan and coordinate the organization of offline events at the branch.