Makeup Cosmetics Marketing Junior/senior ManagerCông ty TNHH ActsOne Vietnam
Nơi làm việc: Hà Nội, Hồ Chí Minh, Đà Nẵng
Ngành nghề: Truyền thông/Internet/Online Media, Quản lý điều hành, Copywriter, Lương cao, Marketing - PR, Search Engine Marketing, Biên tập/ Báo chí/ Truyền hình, Phát triển thị trường, Tiếp thị - Quảng cáo
Thu nhập: Thỏa thuận
Hình thức: Toàn thời gian
Ngày đăng: 12/10/2024
Hạn nộp: 06/11/2024
Mô tả công việc
We are seeking an experienced and innovative *Junior or Senior Marketing Manager* who specializes in beauty and cosmetics to lead our marketing efforts. The ideal candidate will have substantial experience in influencer marketing, content creation, and social media management, particularly in short-form videos (e.g., TikTok, Instagram Reels, YouTube Shorts) and engaging text content. This role requires a proactive leader who can develop creative marketing strategies, foster strong relationships with influencers, and drive impactful brand collaborations that resonate with our target audience.
Key Responsibilities
** We are not looking for someone with marketing experience in other fields, but rather someone with extensive experience in cosmetics marketing, and above all, someone with extensive experience in creating social content and working with influencers, not just planning experience.
1. Influencer Marketing and Content Collaboration
- Develop and implement strategic influencer marketing plans tailored to beauty and cosmetic products.
- Identify, negotiate, and establish strong, ongoing collaborations with influencers, makeup artists, and beauty content creators.
- Lead the production of authentic and engaging collaborative content (e.g., product reviews, tutorials, trend-based content) with influencers that align with our brand voice and values.
- Monitor and analyze the performance of influencer campaigns, ensuring high engagement rates, ROI, and adherence to brand guidelines.
2. Short-form Video and Text Content Creation
- Oversee the ideation, creation, and execution of compelling short-form videos and text content for social media platforms (e.g., TikTok, Instagram, Facebook, YouTube Shorts).
- Ensure all content is visually appealing, on-brand, and optimized for maximum reach and engagement.
- Utilize trends and platform insights to innovate content formats and drive viral marketing strategies.
3. Social Media Management and Strategy
- Develop and execute a comprehensive social media strategy that integrates influencer campaigns, short-form videos, and other content types to grow the brand's online presence.
- Manage content calendars, ensuring a consistent and balanced mix of content that appeals to various customer segments.
- Track and analyze content performance metrics, using data-driven insights to refine and optimize social media strategies.
4. Team Leadership and Performance Management
- Lead and mentor the marketing team, providing direction on creative content, influencer partnerships, and campaign execution.
- Set clear KPIs and performance goals for team members, offering regular feedback and support to ensure targets are met.
- Foster a collaborative and dynamic work environment that encourages creativity and continuous improvement.
5. Market Analysis and Reporting
- Conduct regular market analysis to identify emerging trends, competitor strategies, and new opportunities in the beauty and cosmetics sector.
- Prepare and present performance reports to senior management, highlighting successes, challenges, and actionable insights for future campaigns.
Key Responsibilities
** We are not looking for someone with marketing experience in other fields, but rather someone with extensive experience in cosmetics marketing, and above all, someone with extensive experience in creating social content and working with influencers, not just planning experience.
1. Influencer Marketing and Content Collaboration
- Develop and implement strategic influencer marketing plans tailored to beauty and cosmetic products.
- Identify, negotiate, and establish strong, ongoing collaborations with influencers, makeup artists, and beauty content creators.
- Lead the production of authentic and engaging collaborative content (e.g., product reviews, tutorials, trend-based content) with influencers that align with our brand voice and values.
- Monitor and analyze the performance of influencer campaigns, ensuring high engagement rates, ROI, and adherence to brand guidelines.
2. Short-form Video and Text Content Creation
- Oversee the ideation, creation, and execution of compelling short-form videos and text content for social media platforms (e.g., TikTok, Instagram, Facebook, YouTube Shorts).
- Ensure all content is visually appealing, on-brand, and optimized for maximum reach and engagement.
- Utilize trends and platform insights to innovate content formats and drive viral marketing strategies.
3. Social Media Management and Strategy
- Develop and execute a comprehensive social media strategy that integrates influencer campaigns, short-form videos, and other content types to grow the brand's online presence.
- Manage content calendars, ensuring a consistent and balanced mix of content that appeals to various customer segments.
- Track and analyze content performance metrics, using data-driven insights to refine and optimize social media strategies.
4. Team Leadership and Performance Management
- Lead and mentor the marketing team, providing direction on creative content, influencer partnerships, and campaign execution.
- Set clear KPIs and performance goals for team members, offering regular feedback and support to ensure targets are met.
- Foster a collaborative and dynamic work environment that encourages creativity and continuous improvement.
5. Market Analysis and Reporting
- Conduct regular market analysis to identify emerging trends, competitor strategies, and new opportunities in the beauty and cosmetics sector.
- Prepare and present performance reports to senior management, highlighting successes, challenges, and actionable insights for future campaigns.
Yêu cầu
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3+ years of proven experience in marketing, specifically in the beauty and cosmetics industry.
- Strong track record in influencer marketing, social media content creation, and viral marketing.
- Hands-on experience creating and managing short-form video content (e.g., TikTok, Instagram Reels) and written content for various social platforms.
- Excellent leadership skills with the ability to inspire and manage a creative team.
- Deep understanding of social media algorithms, trends, and platform best practices.
- Analytical skills to interpret data, derive insights, and optimize marketing strategies accordingly.
- Exceptional communication and negotiation skills** to build strong partnerships with influencers and external collaborators.
- Ability to thrive in a fast-paced, dynamic environment** and manage multiple projects simultaneously.
- 3+ years of proven experience in marketing, specifically in the beauty and cosmetics industry.
- Strong track record in influencer marketing, social media content creation, and viral marketing.
- Hands-on experience creating and managing short-form video content (e.g., TikTok, Instagram Reels) and written content for various social platforms.
- Excellent leadership skills with the ability to inspire and manage a creative team.
- Deep understanding of social media algorithms, trends, and platform best practices.
- Analytical skills to interpret data, derive insights, and optimize marketing strategies accordingly.
- Exceptional communication and negotiation skills** to build strong partnerships with influencers and external collaborators.
- Ability to thrive in a fast-paced, dynamic environment** and manage multiple projects simultaneously.
Quyền lợi
Đào tạo
Makeup and job tranining
Máy tính xách tay
Laptop
Phiếu giảm giá
15-20% discount for members
Makeup and job tranining
Máy tính xách tay
Laptop
Phiếu giảm giá
15-20% discount for members
Thông tin khác
NGÀY ĐĂNG
[protected info]
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị Nội Dung
KỸ NĂNG
Social Media, Content Strategy, Influencing Management, PR Communication, Viral Marketing
LĨNH VỰC
Làm đẹp (Mỹ phẩm) & Chăm sóc cá nhân
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Tiếng Anh
SỐ NĂM KINH NGHIỆM TỐI THIỂU
5
QUỐC TỊCH
Người Việt Nam
Xem thêm
[protected info]
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị Nội Dung
KỸ NĂNG
Social Media, Content Strategy, Influencing Management, PR Communication, Viral Marketing
LĨNH VỰC
Làm đẹp (Mỹ phẩm) & Chăm sóc cá nhân
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Tiếng Anh
SỐ NĂM KINH NGHIỆM TỐI THIỂU
5
QUỐC TỊCH
Người Việt Nam
Xem thêm
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Vị trí Makeup Cosmetics Marketing Junior/senior Manager do công ty Công ty TNHH ActsOne Vietnam tuyển dụng tại Hà Nội, Hồ Chí Minh, Đà Nẵng, Joboko tự động tổng hợp mức lương Thỏa thuận, tìm thêm việc làm về Makeup Cosmetics Marketing Junior/senior Manager hoặc công ty Công ty TNHH ActsOne Vietnam ở các link phía trên
Giới thiệu công ty
Công ty TNHH ActsOne Vietnam việc làm
Phòng 206, Tòa nhà SBI, Công viên phần mềm Quang Trung, P. Tân Chánh Hiệp, Q.12, TPHCM