Senior Business AnalystBirdeye.so

About the Role
You'll become the architect of user experience, crafting intuitive and user-centric crypto data products through a blend of user research, high-fidelity wireframing, and collaborative development.
In essence, you'll be the bridge between user needs, market dynamics, and cutting-edge technology, shaping the future of Birdeye's data solutions for both individuals and enterprises.
Working location: Our Hanoi Office.
Your Responsibilities
1. User Experience Analyst
Conduct comprehensive user research endeavors (surveys, in-depth interviews, user testing methodologies) to gain a profound understanding of the needs and challenges faced by crypto investors across the entire Birdeye product portfolio.
Analyze user data (both quantitative and qualitative) to translate gleaned insights into actionable product strategies and well-defined product roadmaps.
Employ industry-standard wireframing and prototyping tools (e.g., Balsamiq, Figma, Adobe XD) to meticulously craft high-fidelity wireframes and prototypes, effectively translating user needs and business objectives into clear and readily testable product concepts.
2. Seamless Design & Development Collaboration
Possess a comprehensive understanding of the crypto market, its dynamic nature, and the unique requirements of crypto investors (often referred to as "crypto natives").
Foster a close collaboration with UI/UX designers to refine wireframes and ensure user interfaces are visually appealing, intuitive, and adhere to established design principles.
Work hand-in-hand with engineers and testers throughout the entire development lifecycle, meticulously translating prototypes into functional and user-friendly features.
Collaborate effectively with design and technical teams during product launch and post-release phases to guarantee successful user adoption and address any user feedback.
3. Data-Driven Decision Making
Utilize sophisticated data analytics tools to glean actionable insights from complex data sets, thereby informing product strategy and roadmap development.
Continuously monitor product performance metrics and user behavior patterns to identify areas for improvement and optimize product effectiveness.