Senior Expert, Brand Management and Development (40000548)Ngân hàng Thương mại Cổ phần Kỹ Thương Việt Nam (Techcombank)
Nơi làm việc: Hà Nội
Ngành nghề: IT phần mềm, Marketing - PR, Nhân sự, Phát triển thị trường, Marketing / Truyền thông / Quảng cáo, Tiếp thị - Quảng cáo
Thu nhập: Thỏa thuận
Hình thức: Toàn thời gian
Ngày đăng: 13/12/2024
Hạn nộp: 13/02/2025
Job Purpose
- The job holder build and develop strategic Brand projects and take responsibility for short-term and long-term implementation results.
- The job holder connecting other units to ensure the synchronization of brand identity, as well as support to strengthen emotional connection, brand love, improve brand health (BEI), increase brand value .
- The job holder connecting other units to ensure the synchronization of brand identity, as well as support to strengthen emotional connection, brand love, improve brand health (BEI), increase brand value .
Key Accountabilities (1)
A. DEPARTMENT DUTIES:
- Develop a plan to develop the objectives, scope, key milestones and outputs of the Brand project, along with necessary resources, principles and ensure the management of scope changes project, if any.
- Coordinate with relevant Divisions and units to implement the project from start to finish, including regular update processes.
- Ensure the progress and results of the overall strategic project implementation during the design and pilot phases.
- Ensure progress and results during project implementation.
- Organize working programs on solving arising problems with Director of Marketing Division, Project Team and Executive Board.
- Solve difficult issues and report to Director of Marketing and Project Team if necessary
- Summarize, report and process the cost payment processes of the project, if any.
- Evaluate the final results of the project and the experience gained.
- Develop a plan to develop the objectives, scope, key milestones and outputs of the Brand project, along with necessary resources, principles and ensure the management of scope changes project, if any.
- Coordinate with relevant Divisions and units to implement the project from start to finish, including regular update processes.
- Ensure the progress and results of the overall strategic project implementation during the design and pilot phases.
- Ensure progress and results during project implementation.
- Organize working programs on solving arising problems with Director of Marketing Division, Project Team and Executive Board.
- Solve difficult issues and report to Director of Marketing and Project Team if necessary
- Summarize, report and process the cost payment processes of the project, if any.
- Evaluate the final results of the project and the experience gained.
Key Accountabilities (2)
B. OTHER TASKS
Other duties as assigned.
Other duties as assigned.
Key Relationships - Direct Manager
Head of Brand Management and Development
Key Relationships - Internal Stakeholders
Marketing Division and all functional units in the bank: mainly with Business Units (BU), RBG, CA, Development Strategy, Finance, Human Resource Management, Operations.
Key Relationships - External Stakeholders
Domestic and foreign strategic consulting companies, creative designers, partners...
Success Profile - Qualification and Experiences
Qualifications
- University or higher
Expertise
- Having professional knowledge in brand development, building media and advertising plans, priority in FMCG industry, MNC companies, multinational advertising companies.
Work Experience
- At least 06 years of experience in the field of branding and projects.
- At least 2 years of experience in team management/leadership.
Foreign Language
- English, TOEIC Level 3 (605 - 780)
- University or higher
Expertise
- Having professional knowledge in brand development, building media and advertising plans, priority in FMCG industry, MNC companies, multinational advertising companies.
Work Experience
- At least 06 years of experience in the field of branding and projects.
- At least 2 years of experience in team management/leadership.
Foreign Language
- English, TOEIC Level 3 (605 - 780)
Giới thiệu công ty
Ngân hàng Thương mại Cổ phần Kỹ Thương Việt Nam (Techcombank) việc làm
Techcombank Tower, 191 Bà Triệu, Phường Lê Đại Hành, Quận Hai Bà Trưng, Hà Nội
Quy mô: Từ 5000 - 10000 nhân viên
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Vị trí Senior Expert, Brand Management and Development (40000548) do công ty Ngân hàng Thương mại Cổ phần Kỹ Thương Việt Nam (Techcombank) tuyển dụng tại Hà Nội, Joboko tự động tổng hợp mức lương Thỏa thuận, tìm thêm việc làm về Senior Expert, Brand Management and Development (40000548) hoặc công ty Ngân hàng Thương mại Cổ phần Kỹ Thương Việt Nam (Techcombank) ở các link phía trên
Giới thiệu công ty
Ngân hàng Thương mại Cổ phần Kỹ Thương Việt Nam (Techcombank) việc làm
Techcombank Tower, 191 Bà Triệu, Phường Lê Đại Hành, Quận Hai Bà Trưng, Hà Nội
Quy mô: Từ 5000 - 10000 nhân viên