Social Media ExecutiveCông Ty Truyền Thông Quảng Cáo Purpose.ant

Roles & Responsibilities:
Our dynamic team is looking for a Social Media Executive with the key roles and responsibilities as follows:
SUMMARIZE OF THE POSITION
The Social Media Executive is an appointed administrator for our clients' social communities. He/She will manage our client's social media channels, short-term campaigns, and always-on campaigns to sustain and engage their audience experience and to increase their audience satisfaction.
SOCIAL MEDIA PERFORMANCE:
Brief & work with 3rd parties (media, social listening, social management platform, community, research) to crawl and process all relevant data, consolidate reports, and give final learnings and recommendations from strategic communication POV.
Deliver all types of performance evaluations, tracking, and reports on campaign/ weekly/ monthly basic by channel (Paid - Owned - Earned channels, Social Out-reach channels (KOL, Community, Influencer, etc.); by type (Content, Creative, Community, Competitor, Campaign, etc.)
COMMUNITY MANAGEMENT:
Review the community's conversation (comments, inbox, replies, and posts to the fanpage) in a quick and timely manner.
Respond to comments to foster a positive community and add value to our client's customer experience.
Participate in relevant conversations related to the brand's guidelines and brand persona
Escalate possible issues or concerns to internal and external stakeholders based on our response protocol.
Assist with the creation, conception, and presentation of community strategy
Engage with Fans and Followers to build relationships with the community and encourage engagement.
SOCIAL MEDIA MANAGEMENT:
Run campaigns and promotions to encourage participation in social media initiatives.
Research and analyze social media trends, including social media ad revenue and web visitor data in campaign-by-campaign to improve our clients' social media performance and the efficacy of their campaigns.
Work closely with clients and account teams on the development of social media programs and strategies.
Research and develop unique, creative, engaging content that includes one or multiple formats such as copy-based (primary), graphics, and videos.
Collaborate with content creator for planning social content and maintaining the content calendar ensuring social media content is regular, relevant, and engaging. Generate new ideas for social content to drive communications.
Seed content and discussions in communities to keep them active and valuable to our end users.
Candidate profile:
We would like to hear from those who have:
Experience in a similar role with a key focus on social planning & performance, at least 1-2 years of experience.
Candidate to have an excellent grasp of social media metrics and best practices.
Strong understanding of the digital-social environment as a distribution, marketing, and engagement channel.
Strong analytical, planning, organizational, problem-solving, and critical thinking skills.
Good sense of social content and social trends.
Operate with discipline ensuring timely deliverables.
Ability to meet project KPI.
High attention to detail, careful, hard-working
Effectiveness of team collaboration
Understanding of community networks and - design, functionality, and strategy
Good communication skills.
Excellent verbal, written, and presentation skills.