Founded in 2009 in Orange County, California, Yes4All has grown to become one of the leading names in the fitness, furniture and lifestyle market. A significant player in e-commerce since 2016, we were among the first invited to Amazon's Vendor Central (AVC) program and have been a top-12 Sports & Outdoors brand on Amazon since 2021.
We expanded our presence across the USA and 17 international markets, reaching $132M GMV with 74% YoY growth in 2023, achieving 26% YoY GMV growth in 2024 and a 3.5X increase in EBITDA. With 2,000+ SKUs on platforms like Amazon, Wayfair, and Walmart, we continue to scale.
Guided by Mr. Nguyen Chi My, we leverage Vietnam's competitive strengths and strategic manufacturing partnerships to drive innovation. Beyond our own success, we empower Vietnamese SMEs, providing expertise to scale internationally.
JOB PURPOSE The E-Commerce Senior Specialist is a hands-on specialist responsible for driving revenue growth and optimizing marketplace performance. This role focuses on executing data-driven strategies and technical operations to ensure sustainable business growth and high-quality online shopping experiences.
RESPONSIBILITIES & KEY TASKS
Responsibility 1: Monitor daily sales performance
· Manage pricing, promotions, and inventory for the assigned category to achieve GMV targets and stable channel performance.
EXPECTED OUTCOME
· Achieve GMV/ Revenue targets
· Stable inventory & channel health
Responsibility 2: Sales & Store Management
· Optimize listings (work with SEO team for keyword) and monitor daily performance (Sales, Traffic, CVR) to improve ranking and visibility.
EXPECTED OUTCOME
· Improved organic ranking
· Higher conversion rate (CVR)
· Accuracy & consistency of listings
Responsibility 3: Marketing Campaign - Ads & Promotion Management
· Directly execute PPC (budget allocation, bidding strategy, keyword optimization) to hit ROAS/TACOS targets. Conduct A/B testing
· Build promotion calendars and manage deal/ submissions; align on budget and reaction plans with supervisor before execution
EXPECTED OUTCOME
· Achieve target ROAS/ TACOS
· Drive traffic & GMV growth
· Improve CVR & CTR
· Optimize budget efficiency
· Sales uplift during campaigns
· Efficient budget usage
Responsibility 4: Market Analysis
· Analyze competitors, pricing, and trends to identify opportunities/threats and provide actionable insights
EXPECTED OUTCOME
· Competitive advantages of insights
· Data-driven recommendations
Responsibility 5: Data reporting
· Prepare technical reports (Weekly/Monthly) to summarize sales metrics, and campaign effectiveness
EXPECTED OUTCOME
· Comprehensive and accurate reports
· Continuous performance improvement
Responsibility 6: Operational Excellence
· Solve operational issues (listing suppressed, inquiries, complaints) and collaborate with Share Service team to ensure smooth operations
EXPECTED OUTCOME
· Reduced operational issues
· Efficient customer inquiry handling
Responsibility 7: Cross-functional collaboration
· Work with Product, B2B, Logistics, CS, SS
EXPECTED OUTCOME
· Smooth operations
· Reduced issues
REQUIREMENTS
Education
· Bachelor's degree in business administration, Marketing, Economics, Finance, or related fields.
· Advanced understanding of global e-commerce marketplaces, specifically Amazon, Walmart, and Wayfair.
· Comprehensive knowledge of SEO, keyword research, and marketplace algorithms to drive organic visibility.
· Strong English communication skills (equivalent to TOEIC 600+ or above) for international market management.
· Deep understanding of international e-commerce trends and consumer behavior across multiple countries.
Skills
· Strong analytical mindset with the ability to translate complex data into actionable sales insights.
· Advanced proficiency in Microsoft Excel (Pivot Tables, Advanced Formulas) and data reporting tools.
· Hands-on experience in campaign management and performance marketing, specifically optimizing ROAS and TACOS.
· Exceptional problem-solving and critical thinking abilities to troubleshoot operational issues independently.
· Strong project management skills with the ability to prioritize tasks in a fast-paced environment.
· Excellent collaboration and stakeholder management skills to work effectively with cross-functional teams.
· Effective presentation and communication skills to align action plans with management.
Experience
· +3 years of professional experience in E-commerce, specifically in global marketplace environments.
· Proven track record of independently executing marketing campaigns and driving measurable sales growth.
· Experience in managing product listings, A+ content, and inventory health for specific categories.
· Demonstrated ability to work under pressure and achieve GMV/Revenue targets consistently.
HOW TO APPLY
Please send your CV directly to:
· Ms. Duyen - Talent Acquisition Manager
· Email: [protected info]
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