1. Content Strategy & Planning
- Develop content plans and monthly content calendars based on campaign objectives, audience insights, and brand positioning.
- Conduct research on competitors, industry trends, and user behaviors to propose strategic content directions.
- Collaborate with SEO, Creative, and Media teams to ensure content is integrated into overall digital strategies.
2. Multiplatform Content Creation & Optimization
- Produce high-quality short-form content (social posts, ad copy, email content, scripts).
- Write long-form content (blogs, landing pages, case studies, newsletters, whitepapers, and website copy).
- Ensure all content aligns with brand voice, messaging consistency, and channel best practices.
- Optimize content for clarity, conversion, SEO, and platform compatibility.
- Conduct A/B testing for messaging, formats, and visual-copy combinations.
3. Creative Concepting, Ideation
- Co-develop creative ideas and storytelling concepts for campaigns, launches, and brand activities.
- Participate actively in brainstorming sessions and provide strong creative recommendations.
- Transform abstract briefs into clear, compelling creative content directions.
4. Cross-team Collaboration
- Work closely with
Designers, SEO, Digital, and Account Team to deliver campaigns that meet both creative and performance goals.
- Support the Account in preparing presentations and campaign proposals.
- Clear growth path with mentorship and leadership opportunities.
- Semi-annual performance reviews with salary adjustments.
- 12+ days of annual leave, allowances (lunch, parking).
- Monthly team-building & company trip.
- Monthly birthday gifts for staff.
- Company-sponsored social events and gatherings.
- Regular training and knowledge-sharing sessions.
- Private health check-ups
- Exposure to international clients and global SEO challenges.