Copywriter

About SAITEX
SAITEX is a global leader in sustainable apparel manufacturing, known for innovation, automation, and ethical production. As a B Corp certified company, we operate in 02 facilities including the Nhon Trach Fabric Mill and Amata Garment Factory in Vietnam, serving premium brands like Everlane, Ralph Lauren, and G-Star RAW worldwide. Our commitment to sustainability, worker welfare, operational excellence, and continuous digital transformation drives everything we do. We are speeding up our innovation, having Tech team in Vietnam and India to drive transformation journey, build PLM (Product Life Cycle) and AI Platform.
Position Overview
The Copywriter plays a key role in building and scaling global D2C fashion brands by creating clear, compelling, and performance-driven content across multiple channels.
This role exists to translate brand strategy into persuasive copy that drives awareness, engagement, and revenue - while continuously leveraging AI tools, research, and data insights to improve output quality and marketing effectiveness.
As an early-career contributor, the position is designed to develop strong fundamentals in brand storytelling, consumer psychology, and growth marketing, while taking real ownership of content execution from day one.
Key Responsibilities
Writing high-converting copy for global D2C fashion brands (primarily U.S. audience)
Creating and scheduling social media content
Email marketing (retention flows + cold outreach campaigns)
Supporting light paid media execution (Meta & Pinterest)
AI prompting and workflow optimization
Researching global fashion trends, culture, and consumer behavior
Contributing ideas for brand campaigns and product launches