Mô tả Công việc
Creative Direction
Lead the creative development concepts, visual identity, and maintain visual style guidelines in alignment with brand strategy across all platforms (digital, print, social media, VMD, POSM, etc.).
Translate brand strategy into creative execution to drive brand awareness, engagement, and loyalty.
Oversee the conceptual development of visual assets across digital, print, and multimedia platforms.
Ensure consistency and coherence across all visual materials.
Project & Workflow Management:
Coordinate with stakeholders (marketing, product, sales, etc.) to understand creative needs.
Plan and prioritize design tasks, manage timelines, and allocate resources effectively.
Monitor project progress and ensure deadlines are met without compromising quality.
Quality Improvement:
Set benchmarks for design quality and continually raise the bar for creative output.
Introduce best practices, tools, and processes to streamline design operations.
Conduct regular design audits and critique sessions to identify areas of improvement.
Collaboration & Communication:
Act as a bridge between the creative team and other departments.
Present design strategies and concepts to senior leadership.
Translate strategic objectives into compelling creative solutions.
Team Leadership:
Lead and mentor a team of graphic, UI/UX, and visual
designers.
Provide constructive feedback and guidance to help team members grow professionally.
Facilitate creative reviews and ensure design output meets internal quality standards.