Cross Boarder Ecommerce Listing (Amazon Seller)

1. Product Listing Management
• Oversee the creation of new product listings, ensuring they are accurate, optimized, and compliant with Amazon's guidelines.
• Edit and update existing listings to improve visibility, conversion rates, and customer satisfaction.
• Manage bulk uploads of product data using Amazon's inventory file templates.
2. Listing Optimization
• Optimize product titles, bullet points, descriptions, and backend keywords to improve search rankings (SEO).
• Implement strategies to enhance listings with high-quality images, A+ Content, and videos.
• Monitor and adjust pricing strategies, leveraging tools like Helium 10 and the Amazon Automated Pricing tool, Seller Sprite.
• Creation, Optimization, and Tracking AMS sponsored product, display and brand advertising campaigns.
3. Performance Monitoring and Reporting
• Track listing performance metrics such as impressions, click-through rates (CTR), conversion rates, and Best Seller Rank (BSR).
• Use tools like Amazon Business Reports or third-party analytics platforms to analyze performance and identify opportunities for improvement.
• Create regular reports for stakeholders on listing performance and optimization efforts.
4. Compliance and Problem Resolution
• Ensure listings comply with Amazon's policies and category-specific guidelines.
• Handle and resolve issues like suppressed listings, policy violations, and stranded inventory.
• Stay updated on Amazon policy changes and implement necessary adjustments.
5. Keyword Research and Competitor Analysis
• Conduct keyword research to identify high-performing search terms and incorporate them into product listings.
• Perform competitor analysis to identify trends, pricing strategies, and optimization opportunities.
• Do market research to develop new products.
6. Cross-Functional Collaboration
• Work with marketing teams to align product listings with advertising campaigns.
• Collaborate with logistics teams to ensure inventory levels support promotional efforts.
• Liaise with customer support to address listing-related queries or complaints.
7. Tools and Technologies
• Leverage Amazon tools such as the Inventory Dashboard, Brand Analytics, and Search Query Performance Report.
• Utilize third-party tools like Helium 10, Jungle Scout, or AMZ Scout for keyword research and competitor analysis.
This position will be part of the New Product Development team, reporting to the team leader and responsible for researching, developing, and launching new products.