Digital Performance Specialist

Mô tả Công việc
Proactive management of all paid marketing programs to ensure that company objectives and key KPIs are reached while remaining under budget.
Lead all SEM marketing strategies with an emphasis on optimization, CPC reduction, and growth.
Create, launch, manage, and optimize PPC marketing programs such as paid search, display, retargeting, e-commerce, Google Shopping, and affiliate marketing.
Conversion optimization may be achieved by A/B testing, ad generation, and landing page strategy.
Look for innovative ways to improve campaigns and generate growth, such as testing new ad text, channels, tactics, approaches, and technologies.
Manage and supervise paid marketing tools, software, and tracking platforms.
Execute internal SEM reports and analyses to provide actionable insights and optimization recommendations.
Provide Data Analysis and Google Trends for daily campaigns.
Promote and execute campaigns and videos on Tiktok, JR: Experience in developing Tiktok.