A Note to CandidatesVui App is a Fintech product designed for salaried workers in enterprises. Our marketing work goes beyond simply attracting users; it is about helping people understand and use a financial service that fits naturally into their daily lives.
This role sits at the bridge between B2B and B2C marketing - partnering with companies while communicating directly with the employees who use the product. If you are interested in working on a product with real users, real data, and a direct impact on the financial well-being of thousands of workers, we would be glad to speak with you.
A Note on Commitment
We want this to be a place where you can learn by doing - with real users, real projects, and real responsibilities. Meaningful learning and results take time, so we hope you will see the internship as a commitment to both your own growth and the work you do with the team.
Job Description
User Lifecycle & Engagement: Execute multi-channel communication strategies (In-app, Push notifications, Zalo, SMS) to maintain user interaction and drive App usage rates according to the team's growth plan.
Product Marketing Support: Collaborate with the team to craft clear messaging and educational materials for new features. (Don't worry, you will be fully trained on this!).
B2B2C Roll-out: Continuously adapt standardized marketing toolkits and plans for deployment at partner enterprises across both Northern and Southern regions.
Offline Activation: Get hands-on with offline marketing activities, ranging from logistics management to engaging with actual users on-site (primarily in the North).
Campaign Operations: Track, measure, and report on the effectiveness of communication activities. Use data to suggest improvements for future campaigns.
Requirements (What we are looking for)
Communication skills: Strong writing ability and the capacity to translate complex information into clear and user-friendly communication.
Execution ability: Comfortable producing marketing materials and basic visual content using tools such as Canva, CapCut, or similar platforms.
Attention to detail: Highly careful and responsible when preparing any communication that reaches end users, ensuring accuracy, clarity, and consistency at every touchpoint.
Learning mindset: Curious about product marketing and willing to learn across different areas of marketing.
Energy & ownership: Brings positive energy to the team and enjoys working through problems to find practical solutions.
Open to interns (full-time) or fresh graduates. We value relevant experiences that demonstrate your fit for this role, including academic projects, university activities, personal projects, or managing your own social media channels.
What You Will Gain
Fintech Expertise: Deep-dive into Product Marketing and Growth strategies within a leading Fintech startup.
B2B2C Experience: Master the art of engaging both corporate partners and end-user employees simultaneously.
Hands-on Practice: Translate real-world user insights into impactful communication ideas.
Professional Mentorship: A clear understanding of how product, brand, and user engagement work together to build a successful business.
Benefits
Competitive Internship Allowance based on experience
Opportunity to join the high-growth stage of a disruptive Fintech company.
A dynamic, empowered, and innovative working environment with a strong team spirit.
Internal company benefits, sports teams, and cultural activities.
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