Be the strategic data partner that makes great game/app even greater. As a Product Analyst embedded within a Business Unit, you will sit side-by-side with Product Managers and BU Directors - translating business questions into actionable insights that directly shape game design, LiveOps, and growth strategies.
ABOUT THE ROLE
Spokes are our embedded BI Business Partners. You will be the dedicated data expert for a specific app BU, deeply understanding its product roadmap, user community, and business goals. Your mission is to deliver impactful insights that influence product decisions - from feature prioritization to monetization tuning - while feeding valuable business context back to the Central Data Team.
JOB RESPONSIBILITIES
Strategic Partnership:
Serve as the primary data partner to your assigned BU - collaborate daily with Product Managers, UI/UX
Designer, and BU Directors to understand priorities and translate them into analytical workstreams.
Proactively identify business questions and analytical opportunities; don't wait for requests - bring insights to the table.
Co-develop product roadmaps and LiveOps strategies by providing data-driven recommendations grounded in player behavior and market trends.
Insight Delivery & Storytelling:
Conduct deep-dive analyses on player behavior, feature adoption, retention drivers, monetization patterns, and A/B test results specific to your game(s).
Design and maintain BU-level dashboards and reports that track key product KPIs (Retention D1/D7/D30, ARPDAU, Session Length, Conversion Rate, etc.).
Communicate findings through compelling data storytelling - translate numbers into narratives that non-technical stakeholders can act on immediately.
Deliver regular insight reviews and ad-hoc deep dives to guide feature releases, economy balancing, event design, and UA strategy.
Product & Growth Analytics:
Analyze user funnels, segmentation, and cohort behavior to identify opportunities for product improvement and revenue growth.
Design, monitor, and evaluate A/B tests and feature experiments; provide statistically rigorous recommendations.
Identify and flag anomalies, risks, or emerging trends in player data that require immediate attention.
Provide data-driven input on puzzle difficulty tuning, level progression, economy balancing, and ad/IAP optimization.
Cross-Functional Bridge:
Act as the voice of your BU when interfacing with the Hub team: surface new data needs, propose enhancements to shared tools, and relay business context.
Collaborate with Marketing, UA, and Creative teams on campaign performance analysis and audience insights.
Contribute learnings and best practices from your BU back to the broader analytics community.
REQUIREMENTS
Must-Have
Bachelor's degree in Data Science, Statistics, Computer Science, Business Analytics, or a related field.
3+ years of experience in product analytics, app analytics, or a BI/analytics role with strong stakeholder interaction.
Strong proficiency in SQL; working knowledge of Python for data analysis is required.
Experience with data visualization tools (Looker, Tableau, Power BI, or Google Data Studio) and building self-serve dashboards.
Excellent communication and data storytelling skills - ability to present complex insights to non-technical audiences clearly and persuasively.
Strong business acumen: you think in terms of impact, not just metrics. Comfortable discussing revenue, retention, and growth strategy.
Mathematical foundation: probability, statistics, and A/B testing methodology.
Proactive, curious mindset - you dig deeper without being asked.
Nice-to-Have
Experience in mobile apping or F2P product analytics (retention, monetization, LiveOps).
Familiarity with mobile game/app KPIs: ROAS, LTV, ARPDAU, Session metrics, IAP/Ad Revenue splits.
Experience with A/B testing platforms and statistical experimentation frameworks.
Understanding of app mechanics, player psychology, and progression design.
Experience working in a Hub & Spokes or embedded analytics model.
Why join us?
Sign-on bonus of 1 month's salary for candidates onboarding in Q4.2026.
Empowerment & Massive Impact:
You won't just run queries; you will be a strategic co-owner of the product. Your insights will directly shape top-charting apps used by millions globally, providing a fast-track environment to accelerate your career as a strategic data leader.
Unique experience in a young and innovative product team focused on top-charting apps
We focus on delivering the best working experience for our staff to have the opportunities to speak up, to be recognised, to develop and advance in their career. How do we do that?
Young, friendly and creative working environment
Our little offers create the difference: beverages & snack always available, snack parties every week, birthday parties every month, interest clubs, frequent teambuilding and company trips, etc.
Continuous training & development through internal sharing & external training programs
Our tuition fee sponsorship program covers 30-100% of any course's fee to assist our staff's professional development
The culture of AIMING HIGH & NON-STOP INNOVATION created by our CEO & leaders
Competitive salary up to $2500; salary review twice a year
Lunch allowance 1,000,000VND/month
13th month salary
Performance bonuses TWICE per year
What else? Let's explore and build the iKame culture together to develop each individual!
CONTACT US
💌 Email: [protected info]
➡️Hotline: [protected info] | HR Department
➡️Head office: 9 & 10th Floor, Peakview Tower, 36 Hoang Cau Str., Dong Da Dist., Hanoi