Chi tiết
ROLES & RESPONSIBILITIES
1, Summary:
He/she will assist the team in
brand marketing operation under the mentoring of Brand Leads and other assigned brand members.
High frequency of interaction: Marketing, Trade Sales, Finance,
Purchasing, Public Affairs, CRM, etc.
Working location: Melinh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh.
2, Core job responsibilities:
To be involved into wide range of Marketing activities to reach target markets, create consumer awareness and effectively promote the brand attributes. Support Marketing team to monitor timeline, following up with key stakeholders.
Prepare detailed promotional activity and alignment with across functions. Develop consumer promotion items (including Marketing material, product & message priority, POSM, gifts, special pack, box...) to run marketing campaigns
Contribute to the creation of marketing assets such as Digital content (Social media, Email, Website and E-commerce platforms), Trade POSM, Activation;
Help with the execution, tracking of marketing in-store Visibility & Activation to meet project objectives and time frame.
Assist to manage consumer journey, operation processes for marketing campaigns.
Help with the planning and hosting of marketing events
Perform market analysis, research on the latest trends and evaluate competitor marketing activities (TVC, Promotion, Activation, Event,...).
Brand budget monthly tracking & monitoring; Sales performance tracking & report.
Assist with daily administrative duties, including PR, PO, QC, Receiving, agency liaison and management, appointment/meeting room booking & logistics etc.