Sales Operations Supervision (40%)
- Supervise sales activities within the assigned area to ensure sales targets, sales indicators, EOE (main
shelf/off shelf ratio, visibility, price communication), and inventory at sales points are met. - Coordinate with Planning and related departments (TMK, CS, etc.) to ensure clear implementation of
consumer activities, promotional programs, and handle arising issues. - Monitor the progress of company activities and programs at the supermarket group in the responsible
area. - Regularly compiled and promptly, accurately, and fully feedback information from the team about
competitors, market conditions, and propose timely actions for the team to execute. - Actively seek and identify opportunities with a 'Strive to Win' spirit to enhance product competitiveness,
develop market share/volume for products/brands.
Customer Management (30%)
- Execute sales routes and customer visits as per regulations (distribution, delivery, pricing, display, and
sales promotion plans). - Evaluate the level and ability to handle issues from customers.
- Maintain relationships with customers (management, decision-makers) and build new customer
relationships within the chain in the responsible area. - Proactively think, act beyond expectations, and objectively assess situations before making judgments,
decisions, and keeping the customer at the center.
Team Management & Development (30%)
- Manage and supervise the Merchandiser team to complete company-set targets.
- Guide and manage the Merchandiser team to fully execute company activities and programs in the
responsible area. - Ensure team members comply with company policies (including sales route discipline, iSTAR standards,
and safety). - Actively communicate full content and policies to the team.
- Motivate and guide the team through field coaching - coaching effectiveness.