Job Description
About the Role
We are looking for a driven
MarCom &
Partnership Executive to act as the bridge between marketing, sales, and technology. In this role, you will own sales enablement collateral, drive B2B demand generation, and execute co-marketing initiatives that fuel our pipeline. If you are tired of stagnant agency environments and want to build a real career in high-impact B2B tech marketing under direct leadership mentorship, this is your launchpad.
Key Responsibilities
Sales Enablement &
Collateral Development:
Design, write, and continuously update high-converting sales enablement materials, including service pitch decks, solution proposals, client case studies, one-pagers, and brochures to empower the
Business Development and Presales teams during client prospecting and tender submissions.
Translate complex software solutions and enterprise digital transformation services into clear, compelling value propositions tailored to decision-makers.
Content Strategy &
B2B Demand Generation:
Develop and execute structured content calendars across key corporate channels (primarily LinkedIn, YouTube, TikTok, and Facebook) to build executive thought leadership, expand brand visibility, and drive inbound qualified leads (MQLs).
Write clear, conversion-focused copy for landing pages, service feature sheets, and digital campaign assets that guide prospects smoothly down the conversion funnel toward SQL handoff.
Co-Marketing &
Strategic Partnerships:
Coordinate end-to-end co-marketing campaigns, technical webinars, and industry meetups alongside external technology partners to expand market reach and generate partner-sourced lead opportunities.
Work closely with internal technical and BD teams to align joint messaging, co-branded marketing collateral, and partner ecosystem press releases.
Campaign Execution &
Marketing Automation:
Set up, monitor, and optimize multi-channel communication campaigns across Email Marketing (EDM) and business messaging platforms to nurture existing leads and improve prospect retention.
Track and report key performance metrics across digital campaigns, analyzing MQL-to-SQL conversion rates and continuously refining messaging for better ROI.
AI Workflows &
Production Optimization:
Integrate AI-powered workflows into daily content creation, research, design, and marketing automation processes to significantly reduce turnaround times and maintain output consistency across all campaigns.
Key Requirements
Experience:
1-3 years of experience in B2B marketing, tech communications, or agency environments.
Language &
Communication:
Strong English proficiency (written and spoken)
with confident presentation skills. You must be comfortable communicating clearly and professionally, as this role involves regional and international stakeholder touchpoints.
Core Competencies:
Independent, sharp copywriting capability (clear messaging, no fluff).
Proficiency in design and content tools, specifically
Canva
(experience with short-form video editing like
CapCut is a strong plus).
Mindset:
Results-oriented. You understand that marketing's ultimate goal is driving pipeline contribution (MQL-to-SQL conversion), not just collecting vanity metrics.