Key Responsibilities:
Build and manage relationships with media partners
Search, find and build relationships with major media partners (TV shows, Streaming platforms such as Netflix, YouTube, press, radio, etc).
Maintain strong, long - term relationships, organize regular meetings to update and strengthen cooperation.
Negotiate cooperation terms to ensure win - win relationships.
Create sponsorship packages
Design and create flexible sponsorship packages namely logo placement and advertising during program, co-branded content, or exclusive broadcasting rights.
Evaluate media value of each package through reach, impressions, and target audience's engagement.
Customize sponsorship packages based on brands or partners actual needs like music event sponsorship, film, gameshow sponsorship, etc)
Communicate and collaborate with Brands and partners
Communicate with brands (FMCG, technologies, fashion, etc) to meet brand awareness, lead generation, product placement) and propose suitable sponsorship packages.
Coordinate with media partners to implement sponsorship campaigns (integrated brand product in film, TV show, etc)
Ensure alignment between brand aspirations and media partner capabilities.
Manage and supervise the contract
Draft and negotiate sponsorship contracts, including payment term, benefits, and contact duration.
Supervise sponsorship campaign execution process to ensure deliverables for brands and partners.
Handle arising issues and propose timely solutions.
Effective analysis and reports
Collect data from media partners (viewership, social media metrics, audience engagement) to evaluate sponsorship package effectiveness.
Prepare detailed reports for brands and internal, including ROI, reach, and other related metrics.
Recommend improvements for future sponsorship campaigns based on analysis results.
Develop new business opportunities
Research media trends (livestream, short, VR, etc) to propose creative collaborations.
Expand partners network by attending media events (media conferences, film festivals) and get in touch with potential partners.
Look for opportunities to upsell or cross-sell sponsorship packages to existing partners.
Support internal team
Collaborate with marketing teams to integrate sponsorship packages into company strategies.
Work with content teams to ensure quality and feasibility of collaborative campaigns.
Report to BoD on partnership progress and contribution to revenue targets.
Requirements
Experience: At least 3 - 5 years of experience in one or more of following areas: Partnership management, B2B,
Business DevelopmentPREFERABLY in the media, entertainment, and advertising industry.
Skill:
Strong negotiation skill: Proficient in negotiating contracts and building long - term relationships with major partners.
Deep understanding of the media market: Knowledge of media channels (TV, digital, OTT), content trends, and media sponsorship pricing.
Strong communication skill: Ability to work effectively with multiple parties (brands, partners, internal); fluent English communication is a big advantage.
Ability to analyze data: Analyze and present media metrics (rating, impressions, CPM) to convince partners and brands.
Creative skill: Come up with unique sponsorship ideas (integrating brands into film, interactive mini - game).
Project management: Organize and monitor multiple collaborations simultaneously without interruption.
Why join us?
Competitive salary and benefits package.
Bonus on projects by month.
Social insurance and unemployment insurance according to State law (Applicable to official employees).
Pay full salary Social Insurance.
Health Insurance is extended to medical examination and treatment staff (Applicable to official employees with working time more than 6 months).
Annual general health check-ups at famous hospitals in Ho Chi Minh City.
Annual leave entitlement for 12 days as per annum.
1 year review the performance from personal contribution and consideration on personal benefit, career path and other improvement for employees while working at our company.
Other reward offers based on the business status of NK CENTRAL.