PPC Intern (Performance Marketing Intern)

Assist in setting up and managing paid advertising campaigns across Google Ads, Meta Ads, and other relevant platforms.
Monitor campaign performance, budgets, and key metrics such as CPC, CTR, CPA, and ROAS.
Conduct keyword research, audience research, and competitor analysis to support campaign planning.
Assist in optimizing campaigns based on performance data and guidance from the team.
Check campaign settings, ad links, and tracking parameters before campaign launch.
Collect, analyze, and organize campaign performance data.
Prepare weekly and monthly performance reports using Excel, Google Sheets, and Looker Studio.
Identify performance trends, issues, and opportunities for campaign optimization.
Assist in checking conversion tracking and campaign data across advertising platforms and GA4.
Research advertising angles, competitor creatives, and relevant content trends.
Support the development of ad copy and creative recommendations.
Coordinate with the creative team to ensure advertising assets meet campaign requirements.
Review ad creatives and copy before campaign launch.
Work closely with PPC Specialists and the Digital Performance team to support daily campaign operations.
Participate in campaign reviews and internal discussions to learn about optimization strategies.
Develop the ability to analyze campaign performance and translate data into actionable recommendations.
Proactively complete assigned tasks, communicate progress, and flag potential issues or delays.