PR Specialist

Mô tả Công việc
Gene Solutions is a leading company in Vietnam specializing in the research, development and application of the most advanced genetic tests, providing genetic testing services for screening, diagnosis and treatment orientation.
We believe everyone deserves better healthcare via genetic testing. We unlock the power of genetics to transform the healthcare system for a healthier life, by making genetic testing more accessible and helpful than ever. We provide the most comprehensive and innovative solutions at the most competitive price so that everyone can access easily.
We would like to invite you to join us to strengthen and fulfill together this greater purpose.
RESPONSIBILITIES
Media Relations
Proactively cultivate and maintain relationships with key media contacts in the healthcare industry.
Develop and distribute press releases, media advisories, and other materials to promote Gene Solutions achievements, events, and initiatives.
Respond to media inquiries and facilitate interviews with key personnel.
Social Media Management
Manage and oversee social media channels, ensuring consistent messaging and engagement.
Develop and execute social media campaigns to promote key initiatives and events.
Event Coordination
Collaborate with internal teams to plan and execute healthcare-related events, conferences, and webinars.
Coordinate media coverage and outreach for events.
Organize communication activities such as lunch, round table, talk show
Crisis Communication
Develop and implement crisis communication strategies, ensuring timely and transparent communication during challenging situations.
Monitoring and Analysis
Monitor media coverage and industry trends, providing regular reports and analysis to internal stakeholders.
Utilize analytics tools to measure the impact of PR and media efforts.
Internal communication
In-house support and advice in communication activities
Others
Develop company brochure and company video, company presentation