The Production Graphic
Designer will be responsible for designing and laying out print catalogs,
product cards, product labels, and other product merchandising both on package and in-store
retails, ensuring high-quality visuals and adherence to brand guidelines. They will also create and
update digital catalogs, maintaining consistency with print versions and optimizing for various
digital platforms. Managing and maintaining digital assets using a DAM (Digital Asset
Management) program is a crucial part of the role, ensuring easy access and retrieval of assets.
The designer must ensure all designs align with the brand style guide, maintaining a cohesive and
consistent brand identity across all materials. Proficiency in Adobe Creative Suite (InDesign,
Photoshop, Illustrator, etc.) is essential for creating and editing designs. Additionally, the designer
will manage multiple projects simultaneously, ensuring deadlines are met and high-quality
deliverables.
1. Print Catalog Production: Design and layout print catalogs, ensuring high-quality visuals and adherence to brand guidelines.
2. Digital Catalog Production and Updates: Create and update digital catalogs,
maintaining consistency with print versions and optimizing for various digital platforms.
3. Digital Asset Management: Organize, manage, and maintain digital assets using a DAM program, ensuring easy access and retrieval of assets.
4. Brand Style Guide: Ensure all designs align with the brand style guide, maintaining a cohesive and consistent brand identity across all materials.
5. Adobe Creative Suite: Utilize Adobe Creative Suite (InDesign, Photoshop, Illustrator, etc.) to create and edit designs.
6. Project Management: Manage multiple projects simultaneously, ensuring deadlines are met and high-quality deliverables.
7. Retail Merchandising: Designing and updating in-store and online retail merchandising materials such as product cards, header graphics, and in-store
print collateral.