RTM Strategy Assistant Manager

A. PURPOSE OF POSITION
B. JOB DIMENSIONS
- Direct reports to: RTM Strategy Manager
- Dotted line reports to: 0
- Direct Reports: 0
- Total headcount supervised: 0
Key contacts:
• Internal: Vietnam Commercial team, SEA & Global expansion, Sales, IT, Procurement.
• External: Suppliers & Agencies
C. KEY ACCOUNTABILITIES
• POC mapping, cluster sizing and prioritizing
• Lead POC verification process (including POC size, segmentation & sub channel) and
consolidate relevant data from internal resource and external platforms for commercial
purpose.
• Access full competition landscape and customer data and provide input for route to market
including MCP build up; key account winning and stronghold planning.
• Define key cluster to win in term of geography, channel, or customers' group
• Stronghold planning, implementing, and tracking for sustainable growth and expansion.
• Build, implement and monitor Customer Service toolkit, Sales Operations toolkit applied by
regions nationwide.
• Participate in field check activities to check POC's performance, collect market input.
• Monitor POC's satisfaction via NPS system, collaborate with internal key contacts on POC's
satisfaction improvement.
• Building up data structure, data credibility; data science for continuous improvement with
fact & figures.
Distributor Partnership
• Revenue Analysis: Assess sales performance, distributor margins, and rebates.
• Cost Breakdown: Examine direct and indirect costs, including logistics, warehousing, and
administrative expenses.
• Profitability Metrics: Track gross profit, net profit, and return on investment (ROI) for
distributors.
• Variance Analysis: Identify deviations from budgeted targets and investigate root causes.
• Cost Optimization Action
• Performance Benchmarking: Compare distributor performance across regions and industry to
identify the best practices.
• Partnership Restructuring: Optimize contracts and terms based on performance and
profitability.
• Technology Integration: Use data analytics and digital tools to enhance visibility into sales,
costs, and efficiency.
• Market Expansion: Identify high-growth areas and adjust distributor coverage to maximize
reach.