Senior Digital Marketing SpecialistCÔNG TY CỔ PHẦN TRUSTING SOCIAL - AI Fintech Trusting Social

We are looking for a Senior Digital Marketing Specialist to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things in marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue as well as intuitive with great ideas to reinforce our marketing campaign.
Your responsibilities include:
- Execute optimized online advertising campaigns via Google Ads (Advanced), Tiktok Ads, Facebook Ads etc., to generate leads and acquire customers.
- Manage in-app marketing initiatives, including launching app-performance advertising campaigns: GG Universal, Apple Search Ads,...
- Plan and monitor the company's ongoing presence on social media platforms such as Facebook, Tiktok and others.
- Propose creative concepts and collaborate with the content team to bolster engagement on the company's fan pages.
- Work in tandem with designers to enhance user experience (UX) and improve conversion rates.
- Analyze the effectiveness of digital marketing efforts using an assortment of web analytics tools, including Google Analytics and WebTrends.
- Gain insights into the latest online marketing trends and continually update marketing strategies to remain current.
- Sustain partnerships with media agencies and vendors to support marketing objectives.