Senior Digital Marketing Specialist

Mô tả Công việc
Develop and execute digital marketing performance plans and strategies, including online media, CRM, email MKT, SMS, seeding, data management, and other online campaigns, to promote the brand, and attract potential customers.
Ensure the completion of goals related to coverage, brand recognition, the effectiveness of digital marketing campaigns, digital budget management.
Monitor and evaluate the effectiveness of digital marketing campaigns as well as the progress of planning & strategy implementation.
Responsible for planning, managing, executing, and developing digital marketing activities on online advertising channels such as websites, mobile apps, forums, SEO, Google Adwords & Display, Facebook Ads, Zalo, Instagram, Tiktok, etc..
Target segment optimization, experience in multi-channel budget allocation for cost effectiveness and customer targeting.
Experience in building and implementing a lead mining funnel system through marketing campaigns. Ensure the best rate of potential customers converted into real customers through campaigns as well as coordination between departments.
Reporting and other duties as assigned by line manager.
Coordinate with other departments when required.
Develop and execute digital marketing performance plans and strategies, including online media, CRM, email MKT, SMS, seeding, data management, and other online campaigns, to promote the brand, and attract potential customers.
Ensure the completion of goals related to coverage, brand recognition, the effectiveness of digital marketing campaigns, digital budget management.
Monitor and evaluate the effectiveness of digital marketing campaigns as well as the progress of planning & strategy implementation.
Responsible for planning, managing, executing, and developing digital marketing activities on online advertising channels such as websites, mobile apps, forums, SEO, Google Adwords & Display, Facebook Ads, Zalo, Instagram, Tiktok, etc..
Target segment optimization, experience in multi-channel budget allocation for cost effectiveness and customer targeting.
Experience in building and implementing a lead mining funnel system through marketing campaigns. Ensure the best rate of potential customers converted into real customers through campaigns as well as coordination between departments.
Reporting and other duties as assigned by line manager.
Coordinate with other departments when required.