Senior Growth Marketing/SEO ExecutiveCake by VPBank - Digital Bank
Nơi làm việc: Hồ Chí Minh
Ngành nghề: Truyền thông/Internet/Online Media, Marketing - PR, Search Engine Marketing, Phát triển thị trường, Marketing / Truyền thông / Quảng cáo, Thương mại điện tử
Thu nhập: Thoả thuận
Hình thức: Toàn thời gian
Ngày đăng: 13/11/2024
Hạn nộp: 13/12/2024
Mô tả công việc
Develop and implement comprehensive SEO strategies to improve organic search rankings and drive targeted traffic to our website
Create and manage content, optimizing for SEO/SEM to develop impactful ads and keywords.
Conduct in-depth keyword research and analysis to identify relevant search terms and optimize website content accordingly.
Perform on-page and off-page optimization activities, including content optimization, link building, and technical SEO improvements.
Plan and execute effective SEM campaigns across various search engines (e.g., Google Ads, Bing Ads) to maximize reach and conversions.
Manage paid advertising budgets and optimize campaigns to achieve key performance indicators (KPIs) and return on investment (ROI).
Monitor and analyze website traffic, search rankings, and campaign performance using analytics tools (e.g., Google Analytics, Google Search Console).
Stay up-to-date with the latest SEO/SEM trends, algorithms, and best practices to ensure our strategies remain effective.
Collaborate with content marketing and web development teams to ensure SEO/SEM best practices are integrated into our overall digital marketing efforts.
Reporting: you'll report on requested data for the growth team and use various tools or Media Dashboard of all paid channels and SEO as well as other in-house dataset and DataMart.
Create and manage content, optimizing for SEO/SEM to develop impactful ads and keywords.
Conduct in-depth keyword research and analysis to identify relevant search terms and optimize website content accordingly.
Perform on-page and off-page optimization activities, including content optimization, link building, and technical SEO improvements.
Plan and execute effective SEM campaigns across various search engines (e.g., Google Ads, Bing Ads) to maximize reach and conversions.
Manage paid advertising budgets and optimize campaigns to achieve key performance indicators (KPIs) and return on investment (ROI).
Monitor and analyze website traffic, search rankings, and campaign performance using analytics tools (e.g., Google Analytics, Google Search Console).
Stay up-to-date with the latest SEO/SEM trends, algorithms, and best practices to ensure our strategies remain effective.
Collaborate with content marketing and web development teams to ensure SEO/SEM best practices are integrated into our overall digital marketing efforts.
Reporting: you'll report on requested data for the growth team and use various tools or Media Dashboard of all paid channels and SEO as well as other in-house dataset and DataMart.
Yêu cầu
Bachelor's degree in Marketing, Digital Marketing, or a related field.
Proven experience (3+ years) as an SEO/SEM Specialist or a similar role, preferably within the banking or financial services industry.
In-depth knowledge of SEO/SEM principles, techniques, and tools.
Experience with keyword research, on-page optimization, off-page optimization, and technical SEO.
Proficiency in using Google Analytics, Google Search Console, and other relevant analytics platforms.
Experience in managing paid advertising campaigns (e.g., Google Ads, Bing Ads) and optimizing for conversions.
Demonstrate strong tracking skills and a solid understanding of Adjust/AppsFlyer, with technical abilities to improve web performance.
Experience in ad setup is a plus.
Strong analytical and problem-solving skills.
Excellent communication and interpersonal skills.
Additional Desired Qualifications
Experience with content management systems (CMS) and website development platforms.
Knowledge of HTML, CSS, and JavaScript.
Familiarity with local SEO and reputation management.
Understanding of the regulatory landscape and compliance requirements within the banking industry.
Proven experience (3+ years) as an SEO/SEM Specialist or a similar role, preferably within the banking or financial services industry.
In-depth knowledge of SEO/SEM principles, techniques, and tools.
Experience with keyword research, on-page optimization, off-page optimization, and technical SEO.
Proficiency in using Google Analytics, Google Search Console, and other relevant analytics platforms.
Experience in managing paid advertising campaigns (e.g., Google Ads, Bing Ads) and optimizing for conversions.
Demonstrate strong tracking skills and a solid understanding of Adjust/AppsFlyer, with technical abilities to improve web performance.
Experience in ad setup is a plus.
Strong analytical and problem-solving skills.
Excellent communication and interpersonal skills.
Additional Desired Qualifications
Experience with content management systems (CMS) and website development platforms.
Knowledge of HTML, CSS, and JavaScript.
Familiarity with local SEO and reputation management.
Understanding of the regulatory landscape and compliance requirements within the banking industry.
Quyền lợi
A 13th-month wage and up to 3 months of performance-based bonus (year-end bonus).
BE Corp budget (depending on your level, from 2 million VNĐ) is allocated for using services such as transportation, food, and passenger car bookings in Be application.
The social insurance contribution amount will vary based on the individual's level.
Annual health checks and premium medical healthcare (PTI) after probation.
15 days of annual leave is applied for the entire staff.
Company trips, team-building activities, and happy hour events are organized on a quarterly or annual basis.
BE Corp budget (depending on your level, from 2 million VNĐ) is allocated for using services such as transportation, food, and passenger car bookings in Be application.
The social insurance contribution amount will vary based on the individual's level.
Annual health checks and premium medical healthcare (PTI) after probation.
15 days of annual leave is applied for the entire staff.
Company trips, team-building activities, and happy hour events are organized on a quarterly or annual basis.
Thông tin khác
Địa điểm làm việc
- Hồ Chí Minh: 28Bis Mạc Đĩnh Chi, P.Đa Kao, Q.1, HCM, Quận 1
Thời gian làm việc
Thứ 2 - Thứ 6 (từ 08:30 đến 17:30)
- Hồ Chí Minh: 28Bis Mạc Đĩnh Chi, P.Đa Kao, Q.1, HCM, Quận 1
Thời gian làm việc
Thứ 2 - Thứ 6 (từ 08:30 đến 17:30)
Giới thiệu công ty
Cake by VPBank - Digital Bank việc làm
28Bis, Mạc Đĩnh Chi, P. Đa Kao, Quận 1, HCM
Quy mô: Từ 101 - 500 nhân viên
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Vị trí Senior Growth Marketing/SEO Executive do công ty Cake by VPBank - Digital Bank tuyển dụng tại Hồ Chí Minh, Joboko tự động tổng hợp mức lương Thoả thuận, tìm thêm việc làm về Senior Growth Marketing/SEO Executive hoặc công ty Cake by VPBank - Digital Bank ở các link phía trên
Giới thiệu công ty
Cake by VPBank - Digital Bank việc làm
28Bis, Mạc Đĩnh Chi, P. Đa Kao, Quận 1, HCM
Quy mô: Từ 101 - 500 nhân viên