ABOUT URBOX
UrBox is Vietnam's leading digital gifting & loyalty platform that enables businesses to integrate their reward & loyalty programs with an ever-growing network of more than 350 brands & 20,000 accepted online and offline stores in Vietnam.
UrBox has the widest network of clients in loyalty in Vietnam and provides loyalty & reward solutions to many big organizations in the aviation, banking, FMCG, Insurance, Real Estate industries and more.
KEY RESPONSIBILITIES:
UX Research & Discovery (60%)
- Plan, design, and conduct user research (in-depth interviews, usability testing, surveys, diary studies, field research, etc.) to uncover user needs and behaviors.
- Synthesize findings into personas, journey maps, and opportunity frameworks to drive product decisions.
- Collaborate with Product Managers to define research goals and hypotheses aligned with business objectives.
- Translate research insights into actionable recommendations and design concepts.
- Maintain and evolve the internal research repository for cross-team knowledge sharing.
UX/UI Design & Delivery (40%)
- Create wireframes, prototypes, and high-fidelity UI designs that align with UrBox's brand and design system.
- Ensure usability, accessibility, and visual consistency across products and platforms.
- Conduct design validation and iteration based on user feedback and analytics.
- Collaborate with engineers to ensure seamless handoff and implementation quality.
Cross-functional Collaboration
Mentorship & Feedback
- Provide guidance and mentorship for Junior/Mid-level Designers.
- Constructively review and critique design work within the team.
Innovation & Continuous Improvement
- Keep up-to-date with design trends, tools, and new technologies.
- Initiate improvements in workflow, team process, and user experience.
Success Metrics:
- Research Impact: Percentage of design decisions driven by research insights; stakeholder adoption rate of recommendations.
- Design Quality: Visual consistency, accessibility compliance.
- Leadership: Proactively lead initiatives and mentor others to elevate design quality.
- Collaboration & Communication: Align effectively across functions and advocate for design decisions with data and rationale.
- Process Ownership: Improve and streamline design workflow, documentation, and design QA.
User-centricity: Regularly validate designs with users and advocate for customer experience in product strategy
REQUIREMENTS:
Education:
- Bachelor's degree in Design, Psychology, Information Technology or other fields related to UX Design.
- Certification in UX Research is a plus
Design Skills
- Strong foundation in user-centered design principles and UX research methodologies.
- Advanced proficiency in Figma, FigJam, prototyping tools, and design documentation.
- Experience working with and evolving Design Systems at scale.
- Ability to analyze both qualitative and quantitative data and synthesize meaningful insights.
- Solid understanding of design systems, accessibility, and product development lifecycle (Agile/Scrum).
Language Skills: Able to read and understand design-related English documentation.
Experience
- 4+ years of experience in Product/UX/UI Design.
- Proven experience designing complex digital products, ideally across both B2C and B2B.
- Experience working in cross-functional teams with engineers, PMs, and business stakeholders.
- Experience in conducting user research and usability testing.
Soft Skills
- Strong communication and storytelling skills.
- Proactive, collaborative, and open to feedback.
- Ability to balance user needs with business objectives.
- Passionate about design excellence and continuous learning.