About Hello Health Group
Hello Health Group connects more than 100 million people across Southeast Asia to better healthcare. We operate in eight countries: Vietnam, Indonesia, Malaysia, Thailand, the Philippines, Cambodia, Singapore and Taiwan. We build AI-driven products that make care simpler, easier to reach and more affordable. Our ecosystem covers the whole journey, connecting consumers and patients with clinics, healthcare providers and pharmaceutical partners.
The Role
Every month, millions of people across Southeast Asia come to us with a health question. What they find, and how confidently they move from curiosity to care, depends on the product you will lead. As Senior PM for Consumer Health Experience, you will own our flagship consumer platform.
It is the front door to our ecosystem: the place where people learn, understand their health and find the right next step. You will set the vision, shape the experience, and grow the audience and engagement that power everything else we do.
What You'll Own
Vision and strategy for our flagship consumer health platform, across several markets and languages.
The full consumer journey, from someone's first visit to a trusted, returning relationship, with experience quality to match.
Audience growth and engagement: grow organic reach, deepen engagement, and turn visitors into loyal users and customers.
Intelligent, personalised experiences: work with Data and AI partners so the platform feels built for each person.
New bets and partnerships: take new consumer and partner-facing ideas from concept to launch, and extend our reach beyond our own websites and apps.
Experimentation and insight: define what success looks like, run experiments, and turn what you learn into repeatable patterns.
Platform excellence: speed, accessibility, reliability, localisation and design consistency at scale.
Cross-functional leadership: align Design, Engineering, Data, Content, Marketing, Commercial and Medical partners to deliver on time, with quality and compliance.
How We'll Measure Success
Audience reach and growth across markets
How deeply people engage and how often they return
How often discovery turns into care and services
User trust and satisfaction
Experience quality and platform performance
What You Bring
5+ years in product management on consumer internet, content or marketplace platforms at scale, with proven ownership of core consumer journeys.
Growth instincts: you understand organic acquisition (
experience with SEO
), engagement loops and retention, and you have moved those numbers yourself.
Design taste: you can critique an experience, write clear requirements and work closely with
designers.
Consumer insight: you turn research, user behaviour and experiment results into clear product decisions.
Hands-on with data: you pull and analyse numbers yourself (SQL, spreadsheets), size opportunities and read experiment results with confidence.
Strong engineering partnership: scoping, phased rollouts and clear requirements.
Strong plus: you have shipped AI-powered experiences with data science partners and know how to measure them responsibly (safety, bias, privacy).
Fluent spoken English.
Nice to Have
Experience in health tech or other categories where trust matters most.
Experience running products across several Southeast Asian markets and languages.
Background in content-led or search-driven growth.
Experience distributing a product through partners.
Experience making money from consumer audiences (subscriptions, services, commerce).
Why Join Us
Own the front door to healthcare for more than 100 million people.
Real ownership: you set the strategy as well as run delivery.
Build AI-enhanced experiences with strong Design, Engineering and Data teams.
Competitive pay and benefits.