PURPOSE AND SCOPE OF ROLE
We are expanding our core team and looking for Senior Planners who are the "architects" of our success. As a Senior Strategic Planner, you will be the driving force behind our projects-from the first spark of an idea to the final winning proposal. We need a master storyteller and strategic thinker who can navigate the complexities of a brief, craft compelling event concepts, and command a room during a competitive pitch.
KEY RESPONSIBILITIES
Deeply analyze client briefs, market trends, and consumer insights to define sharp strategic directions.
Lead brainstorming sessions and actively contribute "Big Ideas" and Creative Concepts for Event, Engagement Activities, and Customer Journeys.
Take full ownership of drafting and visualizing high-quality PowerPoint decks with logical flow, aesthetic layouts, and persuasive storytelling.
Write detailed activity flows, agendas, MC/Video scripts, and catchy headlines/taglines that align with the core concept.
Direct and collaborate closely with the Design Team to visualize concepts (Moodboards, Key Visuals, 3D Mockups) effectively.
Act as the key presenter during competitive pitches; confidently present ideas, tell the brand's story, and convince clients (FMCG & Retail).
Hand over the approved concept clearly to the Account and Operation teams for execution.
REQUIREMENTS
At least 2 - 3 years of experience as a Planner/Strategic Planner in Marketing Agencies (Strong preference for an Event & Activation background).
Mastery of Microsoft PowerPoint: Excellent visual thinking and presentation design skills are essential.
Strong Copywriting & Storytelling capabilities.
Excellent communication and presentation skills (Must be comfortable speaking in front of clients).
Highly creative but logical; able to connect wild ideas with practical business objectives.
Strong problem-solving mindset and ability to handle high-pressure pitching seasons.
Proficient in English (Communication & Writing) is a strong advantage.
BENEFITS
Competitive Salary (Negotiable) + Attractive Project Bonus (Based on performance & winning bids).
Work schedule from Monday to Friday ([protected info]).
Opportunity to work with top-tier clients (FMCG, Retail)
Young, dynamic, and open-minded working environment.
13th-month salary, Year-End Bonus, Annual Company Trip, Teambuilding activities, and social insurance per regulations.
HOW TO APPLY
Please send your CV and Portfolio
Subject: [BGROUP] - [Senior Planning] - [Your Full Name]
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