A. ROLE AND RESPONSIBILITY:
Analyze customer briefs, clarify the goals and issues of clients to develop comprehensive communication strategies.
Supervise and lead the planning team to research, analyze, and gain in-depth information about market/category/brand/consumer insights to create effective communication strategies.
Understand and propose appropriate communication channels when developing IMC plans that answer customers' objectives.
Collaborate and work closely with internal teams (Account, Creative, Communications) to provide clear direction and inspire project teams for better proposal outcomes.
Develop long-term and short-term content strategies, including direction, angles, and detailed posts, on a weekly, monthly, or quarterly basis.
Execute content strategies that align with overall marketing goals with internal teams.
Monitor and analyze content performance, making data-driven recommendations for adjustments and improvements.
Support Manager to train interns/guide new members.
Participate in a presentation session on a project basis. Present a clear, coherent, and attractive plan in both client and internal meetings.
Review all KPI documents before client review. Provide overall performance summary reporting and insights to clients, using the information to inform future communication strategies.
Stay updated on industry trends and best practices to continuously improve content strategies.
B. REQUIREMENTS:
At least 2-3 years of experience in working as a Planner.
Proven experience in a communication management role within an agency setting.
Strong understanding of social media platforms, content strategies, and
digital marketing.
Proficiency in content management systems and social media analytics tools.
Pay attention to details, logical and critical thinking, consumer-driven, and eager to learn/adapt new knowledge/market trends. Good time management and task management skills to ensure workload and quality are delivered on time.
Strong logical-analytical, planning, organizational, problem-solving, and communication skills.
English requirements: working proficiency.
Positive attitude, high responsibility, and persistence to work as an individual or as part of a team in a fast-paced working environment.
Preferred Skills:
Experience with influencer marketing and digital advertising.
Strong organizational and project management skills.
Creative mindset with a strategic approach to problem-solving.
C. BENEFITS:
Salary from 9.000.000 to 15.000.000 depends on your experience (unlimited if you can show your value at work and demonstrate that).
13th-month salary, bonus/commission depends on performance/project.
Review performance once per year.
Working in an active, friendly, and enthusiastic environment.
Continuous professional development plan of hard and soft skills through work and internal/external training courses.
Basic company's labor policy completely in accordance with Vietnamese labor law.
Team-building activities, company trips twice per year.
Thưởng tháng 13, Thưởng hiệu quả làm việc, Team building, Du lịch hàng năm