Trưởng Nhóm Marketing/ Digital Marketing Team Leader Lương 25 - 29 Triệu (Remote/Hybrid)

Leadership and Team Management:
Lead, mentor, and manage a team of digital marketing executives.
Foster a collaborative and high-performance work environment.
Set clear goals, provide regular feedback, and conduct performance evaluations.
Strategy Development:
Develop and implement a comprehensive digital marketing strategy aligned with Tapita's business objectives.
Identify and target key market segments within the Shopify ecosystem.
Stay up-to-date with industry trends and competitive landscape to inform marketing strategies.
Campaign Planning and Execution:
Plan, execute, and optimize multi-channel digital marketing campaigns, including SEO, SEM, social media, email marketing, content marketing, and influencer partnerships.
Utilize data-driven insights to refine and improve campaign performance.
Manage the marketing budget and ensure efficient allocation of resources.
Content and Brand Management:
Oversee the creation of engaging and high-quality content that resonates with our target audience.
Ensure consistent brand messaging across all digital channels.
Collaborate with the design and development teams to create compelling visuals and landing pages.
Performance Analysis and Reporting:
Monitor, analyze, and report on key performance metrics for all digital marketing activities.
Use analytics tools to track the effectiveness of campaigns and identify areas for improvement.
Present regular reports to senior management, highlighting successes and opportunities.