What You'll Deliver
· Deliver desk research on Vietnam's retouching, video editing, beautification, filters, and image restoration space. Track local social content, beauty and aesthetic clinics, photography shops, and related offline retail to map user preferences, usage scenarios, and pain points, and summarize how Vietnam differs from China;
· Support and eventually own Vietnamese user interviews. Provide Vietnamese translation and communication support, flag cultural taboos, sensitive wording, and contextual ambiguity, and independently run interviews after team training;
· Conduct offline field visits with the team. Consolidate interview notes into clear summaries and propose concrete improvements for Meitu's photo and video product copy and interaction localization.
What You Bring
· Native Vietnamese speaker; able to work comfortably in Chinese or English for meetings, documents, and research outputs;
· Currently based in Vietnam for field research, or based in Beijing with strong Vietnam local background and able to support Beijing-based offline work;
· An active user of photo editing or video creation apps, with a solid feel for portrait beautification and short-video editing habits;
· Familiar with AI image/video generation and Vietnam's photography, retouching, makeup, medical aesthetics, or social media trends, and able to read how local users express aesthetic preferences and cultural context;
· Skilled at finding, filtering, and organizing local information; you can turn scattered inputs into clear, actionable research summaries.
Nice to Have
· Strong Chinese communication skills, with the ability to use Chinese as your primary working language.
Project Timeline
· Project runs from October to December
· Minimum 3 days per week of online synchronized work; during field research, join daily team debriefs of roughly 1 hour or less each evening;
· Day-to-day collaboration happens through online meetings, shared documents, and instant messaging.
Thông tin chung