Assistant Brand Manager (Brand Leader)

Job Description:
BRAND DEVELOPMENT MANAGEMENT
Support Brand Manager to build brand promotion strategy for Brand
Reasonable allocation of budget to channels according to approved norms.
Coordinate the implementation of the proposed MKT plan (Follow up with subordinates in the implementation of the Plan: build content, manage social networking sites, work with KOLs, press, organize events...) Work closely with related departments to ensure that the brand/marketing/communication plans are implemented smoothly and effectively.
Monitor budget, brand communication effectiveness every month, ensuring set targets are met.
Synthetic; reporting (PR, Activation, Event, POSM, consumer survey) periodically
Effective management of Digital
MARKET ANALYSIC REPORT
Analyze market developments, changes and trends.
Analyze the business situation and marketing activities of the brand.
Understanding insights, behavior, consumption trends of target customers
Evaluate market feedback; competitor's marketing communications; Synthesize assessments of the market, market share, competitors, and customers to propose appropriate communication ideas for each campaign.
Requirement:
Knowledge of Marketing, Content, Communication
English: Speak and write well
Relevant knowledge:
Macro environment: industry trends, competitors' moves and the market in general.
Microenvironment: brand, product line, nationwide distribution channels, customer insight, consumer / End user
Other Information:
- College degree
- Other allowance: Lunch allowance
- Probation period: 2 months
- Age: 23 - 27
- Working time: 44 hours/week from Monday to Friday
- Welfare:
Monthly sales bonus
Participate in Team building programs, travel...
Paid social insurance, health insurance, unemployment insurance ....
Working in a friendly and dynamic environment.
Annual salary increase