Associate Digital Planning Manager

JOB DESCRIPTION
Media Strategy
Coordinate campaign brainstorming and planning with Digital Planners & Executives from the big picture stage through execution and final analysis and reporting;
Responsible for strategic digital media planning in campaign strategy sessions;
Should be able to sift through available research on consumer digital media behavior and come up with insights and recommendations that will inform the strategic team.
Media Planning
Responsible for online media planning activities: plans and costings, KPI setting, account queries and liaises with agency partners and suppliers - hands on negotiation and communication with suppliers is included;
Responsible for managing all media planning and reporting digital activities for clients.
Leadership
Be the champion of digital media and be expected to grow the media capabilities;
Train and familiarize internal teams with digital media;
Maintain good relationships with digital media partners;
Update the agency with any new developments in the digital media space;
Coach and inspire Digital Planners and Executives through campaign strategy sessions.
Reporting
Overseeing and directly preparing tracking and reporting for digital campaigns with and sending out to relevant parties;
Final review of all digital tracking and reporting reports prior to sending out to relevant parties;
Understanding and prior experience in use of tracking platforms from reading, set-up and management.
Analysis
Responsible for campaign performance review presentations using Microsoft PowerPoint for client meetings;
Analyze agency partners and publishers for performance and pricing, analyze Vietnam Publishers and recommend new Publishers to engage with, coordinate Publisher engagement.
JOB REQUIREMENTS
Having at least 4 years' experience in a digital media agency;
Solid experience with Google Ads, Meta Ads, E-commerce, Programmatic DV360 and other Digital media platforms;
Working directly with Meta, Google, TikTok and other publishers;
Experience with managing cross-functional teams is an advantage;
Experience in building a digital media team is a plus;
Proficient in English (especially writing and speaking);
Excellent presentation skills;
Responsibility, flexibility, leadership.
BENEFITS
· 12 Annual Leave + 1 Birthday Leave
· Social Insurance, PTI Care, Annual Medical Checkup
· Other bonuses: Birthday gift, Holiday gift (1/1, 30/4-1/5, 2/9, Tet,...), Win pitching bonus,...
· Other allowance: Mobile phone (500,000 VND/month)
· 13th month salary (fixed) and year-end bonus based on business result and performance
· Teambuilding & Training