Branding and PR Manager

- Founder's Personal Brand Management: Strategically elevate and maintain the personal brand of our Founder, ensuring alignment with company's ethos and mission. Craft and refine the Founder's public narrative, managing its communication across all media platforms to reinforce leadership and innovation.
- Brand Oversight: Develop and protect company's brand identity. Implement innovative branding strategies to enhance visibility and foster trust among users globally, ensuring every communication reflects our commitment to innovation and privacy in genomics.
- Communications System Development: Architect and maintain a robust schedule that ensures timely and consistent engagement with media stakeholders and the public across various channels. Create resonant content that bridges scientific expertise with community relevance.
- Media Relations Tactics: Develop and execute strategies that amplify our media presence and ensure positive engagement. Cultivate relationships with key media players to secure and expand our coverage across digital and traditional media.
- Event and Campaign Management: Plan and execute various events and campaigns from intimate workshops to large-scale international conferences. Manage all aspects from conception to execution, ensuring each event and campaign effectively promotes company's innovation and community involvement.
- Community Communication Channels Management: Oversee company's engagement across digital platforms including our website, Social Channel X, Telegram, and Substack. Ensure that our digital communications are engaging, consistent, and effectively tailored to reach and resonate with diverse audiences, fostering vibrant community interaction.