Business Development Executive

Mô tả Công việc
1. Lead Generation & Market Research
Conduct market research to identify potential B2B prospects in target markets.
Maintain and enrich a database of qualified leads using tools such as HubSpot and LinkedIn.
Assist in developing outreach lists for outbound campaigns (email, social, events).
2. Marketing & Campaign Support
Support the creation and execution of targeted B2B email and social media campaigns.
Coordinate the development of marketing materials (presentations, case studies, newsletters).
Collaborate with the marketing team to execute lead magnets, PR activities, and webinars.
3. CRM & Data Management
Ensure accurate tracking of all leads, opportunities, and partner interactions in HubSpot.
Assist in building sales pipelines and reporting dashboards.
Maintain partner records and categorisation within the CRM.
4. Partner Cultivation
Support follow-up and relationship-building efforts with existing and prospective clients.
Coordinate Easia Travel's participation in trade shows, roadshows, and virtual events.
Help implement incentive programmes, joint marketing activities, and FAM trips.
5. Sales Enablement
Prepare meeting briefs, proposals, and follow-up communications.
Conduct competitor benchmarking and pricing comparisons to support business cases.
Assist in collating feedback from clients and reporting on market trends.