CATEGORY & CHANNEL DEVELOPMENT EXECUTIVE

Mô tả Công việc
Category & Channel Planning: Develop and implement category and channel plans aligned with business objectives to drive sustainable growth.
Trade Investment & Promotion: Build and manage trade & promotion plans that optimize investments and deliver strong ROI.
AP2 Forecast Accuracy: Validate business assumptions, identify gaps, and ensure alignment with Sales, Marketing, and Demand Planning.
Market & Performance Analysis: Monitor category and channel performance, analyze shopper behavior, market trends, and competitor activities to identify growth opportunities.
Budget & P&L Management: Manage trade budgets and expenses effectively while maintaining Category P&L objectives.
Cross-functional Collaboration: Lead collaboration across functions to ensure timely and effective execution of commercial initiatives.
Reporting & Business Insights: Prepare performance reports, business reviews, and actionable insights to support strategic decision-making.