Category Manager

- Deploy Brand campaigns and evaluate with effective data/performance tracking.
- Handle brand house performance through supervising market info insight, Brand Health, Retail audits, and Sales data analysis, and propose an action plan.
- Deploy new products, lead, monitor, and evaluate new products within the Brand House.
- Facilitate flawless communication and collaboration between Marketing deployment and various departments, ensuring cohesive execution of brand initiatives that align with interpersonal goals.
- Champion self-development and cultivate a deep understanding of brand strategies. Cultivate a culture of continuous learning through informative sharing and feedback sessions.
- Actively participate in the origination, evaluation, and implementation of new, innovative ideas to drive brand growth and efficiency.
- Collaborate closely with other departments such as Sales, Product Development, and Supply Chain to ensure alignment and integration of brand projects with overall business strategies.
- Facilitate cross-functional meetings and discussions to address challenges and capitalize on opportunities for alignment and efficiency.
- Apply market research, consumer insights, and competitive intelligence to advise decision-making throughout the brand project lifecycle.
- Incorporate findings into campaign strategies, product development processes, and overall brand performance evaluation to drive continuous improvement and competitive advantage.