Consumer Behavior Psychologist
CÔNG TY TNHH PCA COMPANY SERVICES
Địa điểm làm việc: Điện Biên
Hết hạn: 25/10/2024
- Chi tiết công việc
- Giới thiệu công ty
Thu nhập: 12 - 20 triệu VNĐ
Loại hình: Toàn thời gian
Chức vụ: Nhân viên
Mô tả công việc
Analyze consumer trends and psychological factors influencing online purchasing decisions.
Conduct qualitative and quantitative research on user behavior (market studies, interviews, focus groups, etc.)
Collaborate with product and marketing teams to define product selection strategies based on the psychological needs of consumers.
Suggest improvements in the app design and user experience to boost engagement and conversions.
Assist in designing marketing campaigns by identifying psychological triggers that encourage purchasing.
Create consumer profiles (personas) based on psychological and behavioral data.
Develop user testing protocols to measure the impact of changes on consumer behavior.
Advise on communication strategies to adopt a tone that resonates with users' expectations and emotions.
Conduct qualitative and quantitative research on user behavior (market studies, interviews, focus groups, etc.)
Collaborate with product and marketing teams to define product selection strategies based on the psychological needs of consumers.
Suggest improvements in the app design and user experience to boost engagement and conversions.
Assist in designing marketing campaigns by identifying psychological triggers that encourage purchasing.
Create consumer profiles (personas) based on psychological and behavioral data.
Develop user testing protocols to measure the impact of changes on consumer behavior.
Advise on communication strategies to adopt a tone that resonates with users' expectations and emotions.
Yêu cầu
Degree in Psychology with a specialization in consumer behavior, cognitive psychology, or marketing psychology.
Previous similar experience in an e-commerce or digital environment (startup experience is a MUST).
Ability to analyze behavioral data and translate psychological insights into actionable steps.
Knowledge of user research methodologies (interviews, ethnographic studies, etc.).
Excellent communication skills and ability to work in interdisciplinary teams.
Familiarity with UX analysis tools and user testing.
Strong problem-solving skills and the ability to propose innovative solutions related to purchasing behavior.
Additional Qualifications:
Experience in designing user interfaces or analyzing user journeys (UX/UI).
Knowledge of current trends in applied psychology for e-commerce.
Experience with behavioral data analysis tools (Google Analytics, Hotjar, etc.).
Previous similar experience in an e-commerce or digital environment (startup experience is a MUST).
Ability to analyze behavioral data and translate psychological insights into actionable steps.
Knowledge of user research methodologies (interviews, ethnographic studies, etc.).
Excellent communication skills and ability to work in interdisciplinary teams.
Familiarity with UX analysis tools and user testing.
Strong problem-solving skills and the ability to propose innovative solutions related to purchasing behavior.
Additional Qualifications:
Experience in designing user interfaces or analyzing user journeys (UX/UI).
Knowledge of current trends in applied psychology for e-commerce.
Experience with behavioral data analysis tools (Google Analytics, Hotjar, etc.).
Quyền lợi
Opportunity to contribute to the development of a high-growth startup.
A flexible, creative, and stimulating work environment where your expertise will be valued.
The chance to work on innovative projects and have a direct impact on the company's strategy.
A flexible, creative, and stimulating work environment where your expertise will be valued.
The chance to work on innovative projects and have a direct impact on the company's strategy.
Thông tin chung
- Thu nhập: 12 triệu - 20 triệu VND
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 25/10/2024
Giới thiệu công ty
Xem trang công ty
PCA Company Services is the most trusted and most reliable Partner in Vietnam when it comes to market entry, business consulting, corporate secretary services (company incorporation, legal, compliance, wage portage, nominee services, ...), tax & accounting and payroll management services. We assist local Clients and international businesses in a competitive environment. PCA Company Services acts as a business facilitator, we enable individuals, groups and organizations to work more effectively; to collaborate with the local actors and authorities to achieve synergies. We can assist Clients at all stages of their market entry and expansion in Vietnam. We offer world-class Clients business advisory, incorporation and outsourcing services enabling them to focus on their core business functions without dealing with the legal, accounting, tax and administrative aspects of their company. If your business does not require setting up a company, our other services such as audit, staffing, investors' services, sourcing, corporate secretary and compliance services will be your point of entry into the promising Vietnamese market.
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