1. Social Media Management
Manage social media platforms including Instagram, Facebook, TikTok, and RedNote for Sì Dining, Cucina Luca, and Gụ Wine Bistro.
Execute and publish content according to the approved content calendar.
Manage daily Stories, with a target of 3 Stories per day per outlet.
Monitor and respond to comments and basic audience interactions in a timely and appropriate manner.
Track social media performance, audience insights, and key content metrics.
Provide regular performance updates and identify opportunities to improve content engagement.
2. Content Creation
Develop content ideas and brainstorm with the Head of Marketing based on brand direction, campaigns, promotions, and restaurant activities.
Write and adapt captions for all three outlets, maintaining distinct brand voices and tones.
Create blog content for the designated outlet website.
Prepare creative briefs for the in-house
Designer and
Video Editor.
Coordinate with the in-house production team for larger-scale content projects.
Ensure all content is accurate, engaging, and aligned with the relevant brand identity and communication guidelines.
1-3 years of experience in Content Creation, Social Media,
Digital Marketing, or a related field.
Strong writing and storytelling skills with excellent attention to grammar and detail.
Fluent in English, with strong written and verbal communication skills.
Good understanding of Instagram, Facebook, TikTok, and RedNote content formats and trends.
Ability to develop creative content ideas and adapt content across different platforms.
Strong understanding of brand voice and ability to write for different brand identities.
Good communication and coordination skills, especially when working with designers, video editors, and production teams.
Experience in F&B, hospitality, lifestyle, or premium brands is an advantage.
Proactive, creative, organized, and able to manage multiple brands and deadlines simultaneously.
Friendly and professional working environment with a strong focus on learning and innovation.
Comprehensive training and hands-on learning opportunities.
Annual team-building activities, 13th-month salary, and other attractive employee benefits.