Content Creator - Content Marketing (Salary Up To 15M)

Role Mission
To act as the ambassador and the voice of FSEL by creating and executing the content idea/concept to engage the target audiences, nurture meaningful connections to different stakeholders (students, parents, partners....) and contribute to FSEL Brand success in the long run.
Role Overview
As a content creator, your role involves creating, reviewing, and editing content in introducing, engaging FSEL to our target customers. This content will be published to different channels, platforms such as: landing page/websites, online newspapers, social media platforms (Facebook, Zalo, Youtube, Tiktok, Instagram...), Mass email marketing.... You will also collaborate with the marketing team to ensure consistency between marketing campaigns and the content we publish.
Plan and Develop Digital Content and Brand Communication in Each Phase:
Create detailed plans for developing content and brand communication, tailored to specific phases or periods.
Content Development Across All Channels:
Generate content across owned media, earned media, and paid media channels.
New Channel Development on Social Media Platforms:
Establish new channels on social media platforms (Facebook, Zalo, Youtube, Tiktok, Instagram...) and revamp existing channels to ensure consistent messaging and alignment with overall communication strategies.
Market Research and Competitor Analysis:
Stay updated on market trends and assess competitors to devise content strategies suitable for each period.
Internal Content Support:
Provide content support for internal activities such as events, contests, and internal communications.
Crisis Communication Management:
Handle communication risks and be well-versed in crisis management procedures.
Measurement and Reporting:
Understand key metrics and measurement tools for assessing communication effectiveness. Provide reports for each campaign and as requested by management.
Utilize SEO, Copywriting, Page Management, ChatGPT, etc.:
Leverage various tools to serve the content creation process.
The above duties may be revised in light of changing circumstances by mutual agreement between the company and the CC.