Corporate Marketing Manager

ABOUT AWING
AWING is a trailblazing technology company that has launched the AWING Ads Network - an innovative advertising platform leveraging Wi-Fi login screens to help brands reach users more effectively. Through its vast ecosystem, AWING not only drives the expansion of high-quality public internet but also fulfills the growing demand for location-based marketing. By seamlessly blending the power of online and offline advertising, AWING enables businesses to target the right audience with a wide range of ad formats, including TVC bookings, Bumper Ads, interactive ads, surveys, and voucher distribution, all within a unified channel.
AWING receives substantial investment from NTT e-Asia, which will become its strategic business partner to facilitate AWING's expansion in the ASEAN region. With this partnership, AWING will gain access from, technology support, and market development initiatives from NTT e-Asia, ensuring it has the necessary resources and expertise to thrive in the competitive ASEAN market.
Why You Should Join Our Company
With our strategic plan to expand business into neighboring countries, we are making significant strides in both personnel and market expansion throughout the ASEAN region. This is an unparalleled opportunity for you to join our company and be part of this exciting growth phase. By joining us now, you'll have the chance to learn and develop rapidly, taking advantage of numerous opportunities for career advancement. Our competitive benefits, dynamic work environment, and commitment to professional development make us the ideal place to build a thriving career.
JOB PURPOSE
The role is to develop and execute a corporate branding and marketing strategy that enhances the company's visibility in the advertising industry, promotes its services, and fosters strategic partnerships. Additionally, it involves building a high-performing marketing team and ensuring consistent brand messaging across channels.
JOB DETAILS
1. Develop and Execute Corporate Branding Strategy
• Craft and implement a comprehensive corporate branding strategy that highlights the company's unique value in the advertising and media industry.
• Position the company as a thought leader in advertising that aims to raise market awareness about innovative advertising solutions.
• Maintain and strengthen the company's brand identity across all media channels, ensuring a consistent message aligned with business goals.
2. Advertising Services Promotion
• Work closely with the sales and business development teams to design and execute targeted marketing campaigns that promote the company's advertising services.
• Develop and implement educational initiatives aimed at clients and/or agencies to enhance their understanding of the company's advertising solutions and the value they bring to their clients.
3. Partnership Development Support
• Support to attract and nurture partnerships with WiFi owners, and other strategic partners, enhancing the company's partner network.
4. Research and report
• Conduct market research to stay ahead of trends in the advertising industry, identifying new opportunities for brand promotion and partnership development.
5. Building and Developing the Marketing Team
• Identify staffing needs and work with HR to recruit and onboard new team members.
• Set clear performance expectations and conduct regular reviews to ensure accountability.
• Provide guidance and mentorship to support team members' professional development.
• Promote a positive culture aligned with company values, encouraging open communication and recognition.