Creative Lead

We are seeking a visionary Creative Lead to bridge the gap between high-impact design, user experience, and data-driven digital marketing. In this role, you will be the architect of our brand's digital ecosystem. You will lead the creative direction for multi-channel campaigns while ensuring our digital products (landing pages and interfaces) are intuitive, high-converting, and visually stunning.
The ideal candidate is a master of the Adobe Creative Cloud, a UI/UX specialist, and a digital strategist who understands how to guide a user from a social media post through a seamless web experience.
Key Responsibilities
Creative Direction & Execution: Lead the visual identity across digital platforms. Use Photoshop and Illustrator to produce high-performing assets for social and web.
UI/UX Design: Lead the design of landing pages and digital interfaces. Create wireframes, user flows, and high-fidelity prototypes that optimize for both user delight and conversion (CRO).
Narrative Storytelling: Craft compelling brand stories. You'll translate complex value propositions into simple, emotional, and engaging visual/copy-driven content.
Email Marketing & Lifecycle: Coordinate with email campaigns. This includes aesthetic layout and understanding the user journey ensuring the "click-through" experience is frictionless.
Social Media Strategy: Oversee the creative output for social channels. You will ensure content is platform-specific while maintaining a unified brand voice.
User-Centric Testing: Use mind maps and performance data to iterate on UI elements, ensuring our digital touchpoints are constantly improving based on user behavior.