Digital Analytics/Quality Analyst

CÔNG TY TNHH TƯ VẤN GIẢI PHÁP DOANH NGHIỆP TPC

Địa điểm làm việc: Hồ Chí Minh

Hết hạn: 05/12/2024

Chi tiết công việc
Giới thiệu công ty

Thu nhập: Thỏa thuận

Loại hình: Toàn thời gian

Chức vụ: Nhân viên

phần mềm troubleshooting google manager

Mô tả công việc

- Implement and manage digital analytics tracking, including setting up and troubleshooting tags in Google Tag Manager (GTM) and Adobe Launch.
- Monitor, analyze, and report on website traffic metrics such as pageviews, sessions, and conversions using tools like Google Analytics 4 (GA4) and Adobe Analytics.
- Ensure data accuracy and consistency across digital analytics platforms by validating tracking implementation and conducting regular quality checks.
- Support testing of web-based applications, including tracking functionality and troubleshooting issues using tools like Omni Bug.
- Collaborate with cross-functional teams to ensure analytics requirements are met and assist in the identification and resolution of defects using JIRA.
- Participate in the development and maintenance of internal training materials and documentation to improve analytics processes.
- Provide insights and performance reports to senior management, highlighting key metrics and recommending optimization opportunities.
- Stay updated with digital marketing trends and contribute to improving the team's analytics capabilities.

Yêu cầu

- Technical Skills:
+ Gain a foundational understanding of digital analytics tools like Google Analytics 4 (GA4), Google Tag Manager (GTM), Adobe Analytics, and Adobe Launch.
+ Interpret and analyze website traffic metrics, including pageviews, sessions, orders, and more.
+ Develop a foundational understanding of digital marketing principles and their impact on analytics.
+ Familiarize yourself with testing tools like Omni Bug (preferred).
+ Support web-based application testing procedures (prior experience is aplus).
+ Learn and use JIRA for project tracking and defect management.
+ Understand the complete defect workflow from identification to closure.
+ Javascript, HTML is a plus.
- Soft Skills:
+ Excellent English written and verbal communication skills.
+ Proficiency in Microsoft Excel (basic to intermediate level).
+ Strong collaboration and teamwork skills.
- Others:
+ Ability to assist in reporting performance to senior management.
+ A strong desire to learn and a keen interest in digital analytics and marketing.
+ A degree or coursework in a related field (e.g., digital marketing, computer science, web development) is preferred but not required.
+ A proactive and detail-oriented approach to work.
+ A team-player mentality with a willingness to learn and grow.
+ Willing to work in the night shift is a big plus.

Quyền lợi

- Opportunities for training and mentorship.
- A chance to kickstart your career in digital analytics and quality assurance.
- A dynamic and supportive work environment.
- Salary: negotiable