Digital Marketing Specialist

Requirements
• Proven working experience in digital marketing / CRM field (Min 8+ years). Highly analytical and comfortable dealing with big data sets.
• Creative marketer with senior level experience delivering strategic brand programs and campaigns.
• Experience in eCommerce and digital advertising. Strong expertise in building and implementing social media and marketing strategy.
• Excellent communication and stakeholder management skills; you must be confident in presenting internally and externally and engaging & managing with a range of stakeholders across the business.
• Ability to interpret business objectives into actionable marketing strategies and think through the end-to-end experience.
• Experience managing a marketing or digital or eCommerce team.
• Understanding of consumer perspective and ability to effectively analyze customer data to create insight-led Marketing strategies and campaigns.
• Hands on experience building customer journey tracking, developing segmentation strategies and overseeing the implementation through teams and technology at scale.
• Understanding of CRM principles in relation to database marketing, customer acquisition, re-engagement and retention tactics.
• Strong quantitative, analytical, and problem-solving abilities, including the ability to turn data and insights into online marketing initiatives.
• Excellent team player who exhibits a high level of motivation and drive with the ability to work within a highly collaborative environment.
• Experience in industry relating to sporting goods is strongly preferred.
Remuneration and Terms
• Attractive remuneration package, and benefits depending on experience and qualification, with outstanding Performance Bonus
- Commencement date to be negotiated, with immediate start preferred
• Work environment: Dynamic work environment, representing top brands with strong market positions.