Esports Marketing Lead

Job Scope
Leading Esports Marketing team to drive business goals by:
Developing strategic Esports marketing strategies, planning, defining content USP & message, creating plans in details and executing (local semi-pro leagues, local pro leagues and International tournament)
Acting as project owner, managing end-to-end campaigns including KPI targets, timelines, creative idea, human resources allocation, channels utilization and logistics
Be in charge of Esports Content Production which includes not but limited to creative assets (trailers/introduction videos/...) to support Marketing plan
Managing campaigns to fulfill all partnership purposes that is related to esports tournament/esports events
Effectively collaborating with other teams in AOV Esports Team (Broadcast, League Ops, Creative Team) and other teams within company (DAU Marketing Team, BY!...) to drive business goal
Managing team performance and building plans to improve team members' competencies
Other duties as requested
Skills / experience required
Having at least 4-year experience and proven records in end-to-end strategic marketing
Bachelor's degree from reputable universities or equivalent practical experience
Being a game enthusiast is a must
Actively driven to explore new approaches, tackle and overcome complex challenges with result-oriented mindset
Possessing a strong logical, analytical and critical thinking ability
Good problem-solving skill
Able to communicate clearly and effectively
Experienced in team management and human resource allocation
Fluent in English
Having experience in data analytic is a plus
Having knowledge about Esports Content Production & Communications is a plus