Growth Marketing Manager - HCM

We are looking for a talented Growth Marketing Manager to take the lead with our growth marketing strategies. Your main duties include running experiments across the funnel, improving conversion rate, active rate and working cross-department to collaborate on new initiatives. If you're interested in using systematic ways to test experiments and can generate innovative ideas to increase sales, we would like to meet you. As a Growth Marketing Manager, your job is to find the channels and strategies to increase customer's value & revenue.
Ultimately, you should be able to find new and innovative ways to increase revenue and meet company goals.
- Work with cross-functional team (Product, business development, account management) to establish growth strategies to hit BU's revenue goals.
- Create, manage, and experiment with new user acquisition campaigns, customer retention & loyalty program and budget. Optimizing Marketing Campaigns and Marketing KPIs, budget
- Conceive and execute on a wide range of content campaigns to drive education and engagement follow inbound marketing concept.
- Manage all social media platforms (including Facebook, Zalo, YouTube, ...) and drive content creation and manage SEO.
- Analysing data to monitor revenue performance and uncover areas for improvement. Collecting & analysing data from Marketing campaigns, market research, CRM, Google Analytics... to nurture Leads, increase Conversion Rate & optimize ROI
- Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level.